Sorenson Communications is a leading provider of communications solutions, specializing in services for those who are Deaf and Hard-of-Hearing. They are dedicated to connecting people and interpreting services globally, ensuring equal access to communication.

If you're aiming for the Data Analyst position at Sorenson Communications, brace yourself for an engaging and multifaceted role. This position demands excellent analytical skills, familiarity with data visualization tools, and a strong proficiency in SQL and Python. You'll dive deep into interpreting data trends, making data-driven decisions, and supporting business initiatives through critical insights.

For those prepared to step into this pivotal role, this Interview Query guide is crafted for you. We'll navigate through Sorenson Communications' interview process, typical Data Analyst interview questions, and essential preparation tips. Let’s dive in!

Submitting Your Application

The first step is to submit a compelling application that reflects your technical skills and interest in joining Sorenson Communications as a Data Analyst. Whether you were contacted by a Sorenson recruiter or have taken the initiative yourself, carefully review the job description and tailor your CV according to the prerequisites.

Tailoring your CV may include identifying specific keywords that the hiring manager might use to filter resumes and crafting a targeted cover letter. Furthermore, don’t forget to highlight relevant skills and mention your work experiences.

Recruiter/Hiring Manager Call Screening

If your CV happens to be among the shortlisted few, a recruiter from the Sorenson Talent Acquisition Team will make contact and verify key details like your experiences and skill level. Behavioral questions may also be a part of the screening process.

In some cases, the Sorenson Communications data analyst hiring manager stays present during the screening round to answer your queries about the role and the company itself. They may also indulge in surface-level technical and behavioral discussions.

The whole recruiter call should take about 30 minutes.

Technical Virtual Interview

Successfully navigating the recruiter round will present you with an invitation for the technical screening round. Technical screening for the Sorenson Communications data analyst role usually is conducted through virtual means, including video conference and screen sharing. Questions in this 1-hour long interview stage may revolve around Sorenson’s data systems, ETL pipelines, and SQL queries.

In the case of data analyst roles, take-home assignments regarding product metrics, analytics, and data visualization are incorporated. Apart from these, your proficiency against hypothesis testing, probability distributions, and machine learning fundamentals may also be assessed during the round.

Depending on the seniority of the position, case studies and similar real-scenario problems may also be assigned.

Onsite Interview Rounds

Followed by a second recruiter call outlining the next stage, you’ll be invited to attend the onsite interview loop. Multiple interview rounds, varying with the role, will be conducted during your day at the Sorenson office. Your technical prowess, including programming and ML modeling capabilities, will be evaluated against the finalized candidates throughout these interviews.

If you were assigned take-home exercises, a presentation round may also await you during the onsite interview for the data analyst role at Sorenson Communications.

Quick Tips For Sorenson Communications Data Analyst Interviews

• Master Sorenson's Products and Services: Sorenson's products cater to the communication needs of the Deaf and Hard-of-Hearing community. Familiarize yourself with these products and consider how data analytics can enhance them.
• Be Ready for Technical Tests: Sorenson places significant emphasis on your ability to handle SQL queries, ETL processes, and data visualization projects. Sharpen these skills with practice exams and case studies.
• Showcase Your Problem-Solving Skills: Be prepared for case studies and problem-solving questions. Demonstrate how you can use data-driven insights to address real-world business challenges faced by Sorenson.

Typically, interviews at Sorenson Communications vary by role and team, but commonly Data Analyst interviews follow a fairly standardized process across these question topics.

• How would you use data to convince a fast-food franchise to purchase another custom Snapchat filter? Snapchat partnered with a fast-food franchise to create a custom filter available for a week. How would you use data from this campaign to persuade the franchise to buy another custom filter this year?

• Write a function missing_number to find the missing number in an array of integers. You have an array of integers, nums of length n spanning 0 to n with one missing. Write a function missing_number that returns the missing number in the array. The complexity should be \(O(n)\).

• Create a function first_uniq_char to find the first non-repeating character in a string. Given a string, find the first non-repeating character in it and return its index. If it doesn't exist, return -1. Consider a string where all characters are lowercase alphabets.

• Write a function inject_frequency to add the frequency of each character in a string. Given a string sentence, return the same string with an addendum after each character of the number of occurrences a character appeared in the sentence. Do not treat spaces as characters and do not return the addendum for characters in the discard_list.

• Create a query to count rows resulting from different joins between ads and top_ads. Allstate is running N online ads. The table ads contains all those ads, ranked by popularity via the id column. Create a subquery or common table expression named top_ads containing the top 3 ads and return the number of rows resulting from INNER JOIN, LEFT JOIN, RIGHT JOIN, and CROSS JOIN operations. Return the join type and the number of rows for each join type.

• How would you explain what a p-value is to someone who is not technical? Explain the concept of a p-value in simple terms to someone without a technical background. Use analogies or everyday examples to make it understandable.

• What is the difference between Logistic and Linear Regression? When would you use one instead of the other in practice? Describe the key differences between Logistic and Linear Regression. Provide examples of scenarios where each method would be appropriately applied in practice.

• How would you build a fraud detection model with a text messaging service for transaction approval? You work at a bank that wants to build a model to detect fraud on the platform. The bank also wants to implement a text messaging service that will text customers when the model detects a fraudulent transaction, allowing the customer to approve or deny the transaction with a text response. How would you build this model?

• What is the difference between Logistic and Linear Regression, and when would you use each? Explain the difference between Logistic and Linear Regression. Describe scenarios where you would use one instead of the other in practice.

• What does the backpropagation algorithm do in neural networks, and what is its informal intuition? Describe the role of the backpropagation algorithm in neural networks and provide an informal intuition behind it. Discuss some drawbacks of the algorithm compared to other optimization methods. Bonus: Formally derive the backpropagation algorithm and prove that it does what it claims to do.

What is the average salary for a Data Analyst at Sorenson Communications?

Q: What does Sorenson Communications do?

Sorenson Communications provides industry-leading communication products and services for the deaf and hard-of-hearing community. Our solutions include video relay services (VRS) and innovative products like video phones.

Q: What responsibilities does the Data Analyst position at Sorenson Communications entail?

As a Data Analyst at Sorenson Communications, you will be responsible for data collection, data analysis, and reporting. You will also collaborate with other departments to provide data-driven insights and support strategic decisions.

Q: What skills are required for the Data Analyst position at Sorenson Communications?

Strong analytical skills, proficiency in SQL and data visualization tools (like Tableau or Power BI), and a good understanding of statistical analysis are essential. Additionally, being detail-oriented and having good communication skills to present findings is crucial.

Q: How can I prepare for an interview at Sorenson Communications for a Data Analyst role?

To prepare for an interview at Sorenson Communications, research the company thoroughly and understand its mission and services. Brush up on your technical skills, and practice common data analyst interview questions on Interview Query to improve your problem-solving and technical abilities.

Q: What is the company culture like at Sorenson Communications?

Sorenson Communications prides itself on fostering an inclusive and collaborative environment. The company places a high value on diversity, innovation, and the continuous professional development of its team members.

Applying for a Data Analyst position at Sorenson Communications? With our comprehensive interview guide, you're in the right place to prepare effectively. If you want more insights about the company, check out our main Sorenson Communications Interview Guide, where we have covered many interview questions that could be asked. We’ve also created interview guides for other roles, such as software engineer and data analyst, where you can learn more about Sorenson Communications' interview process for different positions.

At Interview Query, we empower you to unlock your interview prowess with a comprehensive toolkit, equipping you with the knowledge, confidence, and strategic guidance to conquer every Sorenson Communications data analyst interview question and challenge.

You can check out all our company interview guides for better preparation, and if you have any questions, don’t hesitate to reach out to us.

Good luck with your interview!