The Factual Inc Growth Marketing Analyst interview guide, interview questions, salary data, and interview experiences.

Factual Inc Growth Marketing Analyst Interview Guide

Getting ready for an Growth Marketing Analyst interview at Factual Inc? The Factual Inc Growth Marketing Analyst interview span across 10 to 12 different question topics. In preparing for the interview:
<ul>
<li>Know what skills are necessary for Factual Inc Growth Marketing Analyst roles.</li>
<li>Gain insights into the Growth Marketing Analyst interview process at Factual Inc.</li>
<li>Practice real Factual Inc Growth Marketing Analyst interview questions.</li>
</ul>
Interview Query regularly analyzes interview experience data, and we've used that data to produce this guide, with sample interview questions and an overview of the Factual Inc Growth Marketing Analyst interview.


Getting ready for an Growth Marketing Analyst interview at Factual Inc? The Factual Inc Growth Marketing Analyst interview span across 10 to 12 different question topics. In preparing for the interview:

- Know what skills are necessary for Factual Inc Growth Marketing Analyst roles.
- Gain insights into the Growth Marketing Analyst interview process at Factual Inc.
- Practice real Factual Inc Growth Marketing Analyst interview questions.

Interview Query regularly analyzes interview experience data, and we've used that data to produce this guide, with sample interview questions and an overview of the Factual Inc Growth Marketing Analyst interview.
        

Overview

Factual Inc Growth Marketing Analyst Salary

We've gathered this data from parsing thousands of interview experiences sourced from members.

We've gathered this data from parsing thousands of interview experiences sourced from members.

Factual Inc Growth Marketing Analyst Interview Process

What are time series models? Why do we need them when we have less complicated regression models?

What can happen if a traditional regression model is used on data that has autocorrelation?

What can happen if a traditional regression model is used on data that has autocorrelation?

Why Do We Need Time Series Models? I

Why can't standard regression models be used effectively for data points where current values are influenced by past values?

Why can't standard regression models be used effectively for data points where current values are influenced by past values?

Why Do We Need Time Series Models? II

Why Do We Need Time Series Models?

Let’s say that you are working as a data scientist at Amazon Prime Video, and they are about to launch a new show, but first want to test the launch on only 10,000 customers first

<ol>
<li>How do we go about selecting the best 10,000 customers for the pre-launch?</li>

<li>What would the process look like for pre-launching the TV show on Amazon Prime to measure how it performs?</li>
</ol>

How do we go about selecting the best 10,000 customers for the pre-launch?

Pre-Launching Shows

Let’s say you are in charge of shipments at Amazon.

There are two types of parcels you can ship packages in, say A and B. Packages delivered in parcel A are damaged during shipment with probability p, while packages delivered in parcel B are damaged with probability q.

What statistical test could you use to determine which parcel is better to use? What would the statistical test conclude if p=0.4 and q=0.6?

Note: Assume the values of p and q were obtained from data recorded from 200 shipments, half delivered with parcel A and half delivered with parcel B.

What statistical test could you use to determine which of two parcel types is better to use, given how often they are damaged?

Different Parcel Effectiveness

Factual Inc Growth Marketing Analyst Interview Questions

<h3>Job Description</h3><div>Job Description<div><div>About ForaFora is the modern travel agency, redefining what it means to be a travel advisor in today's world. We're a next-generation platform that provides a comprehensive, business-in-a-box solution—combining cutting-edge technology, personalized training, a vibrant community, and exclusive industry partnerships—all designed to empower anyone with a passion for travel to turn that passion into a thriving business. Whether you're a travel enthusiast or an experienced professional, Fora equips you with everything needed to launch and scale a successful travel advisory business, making it the ultimate way to align work with your lifestyle.At the heart of Fora is our mission: to enable 100,000 entrepreneurs to transform their love for travel into a fulfilling full-time or part-time career, offering unparalleled flexibility, autonomy, and support. We believe that everyone, from seasoned travel professionals to first-time entrepreneurs, can build a career that's both profitable and aligned with their passions.Our platform combines innovative technology with the human touch, offering:<ul><li>Best-in-class training programs to help agents develop expert knowledge, no matter their starting point.</li><li>A powerful suite of tools for booking, client management, and marketing, ensuring agents can focus on delivering exceptional travel experiences.</li><li>Access to an engaged community of fellow advisors, fostering collaboration, support, and shared learning.</li><li>Exclusive partnerships with top travel brands, providing access to competitive rates, perks, and experiences that elevate advisors' offerings.</li></ul>Since our founding in 2021 by experienced travel entrepreneurs Henley Vazquez, Jake Peters, and Evan Frank, Fora has experienced rapid growth, expanding to a team of 70+ full-time employees based in downtown New York City. We are proud to be backed by an incredible group of investors, including Forerunner Ventures, Insight Partners, and Heartcore Capital, whose support underscores our commitment to building a platform that not only revolutionizes the travel industry but also creates meaningful opportunities for individuals everywhere.Fora is a mission-driven company that believes in the power of entrepreneurship, community, and passion. As we continue to grow, we are looking for more talented and like-minded individuals to join our team - people who are excited about transforming the travel space and helping us scale our vision globally.Our ValuesWe're forging our own pathFora has always been about driving change within the industry. We're not interested in maintaining the status quo. We're stronger togetherCommunity is our cornerstone and collective power is our strength. We believe we can all go further when we operate together, using our combined leverage to unlock better opportunities and outcomes for our advisors, partners, and travelers.We believe in technologyWe believe technology is an answer to some of the most fundamental challenges the travel industry faces. We believe advancements in AI, bold investments in our platforms, and a world-class data infrastructure will transform the work of our advisors and our partners, while creating better travel experiences for travelers.We're here to serveWe operate in service of our community and believe that when they're empowered to focus on what they do best, we all win. It's why we relentlessly advocate for our advisors and prioritize their best interest every step of the way.We mean businessFora is equal parts fun, meaningful work and serious travel business. We're unlocking opportunities for thousands of travel entrepreneurs, delivering a stream of high-quality guests at scale for our partners, and providing a superior travel experience for our travelers. It's a better equation for the future of our industry.</div>About The RoleWe're looking for a collaborative and enthusiastic Growth Marketing Analyst to join our Growth Strategy team. Reporting to the Growth Strategy Manager, this role will be instrumental in driving our testing initiatives across acquisition channels, with responsibilities that include campaign analysis, test management, and cross-functional collaboration to optimize our growth strategy. The Growth Marketing Analyst will support the design and execution of testing frameworks, monitor key metrics, and help diversify and expand our acquisition channels.Key Responsibilities<ul><li>Support testing initiatives across acquisition channels by conducting campaign analysis to identify growth opportunities and enhance channel diversity.</li><li>Collaborate with the Growth Strategy Manager to create a structured framework for evaluating and sizing new opportunities, enabling informed decisions on which initiatives to prioritize.</li><li>Source and maintain a comprehensive list of test ideas, ensuring a steady pipeline of new testing opportunities.</li><li>Oversee end-to-end processes for prioritized tests, including planning, resource coordination (e.g., contracting, collateral development), execution, and monitoring.</li><li>Track and analyze key testing metrics, such as cost per lead (CPL), cost per qualified lead (CPQ), customer acquisition cost (CAC), and lifetime value (LTV), providing regular performance on updates and actionable recommendations for optimizing future tests.</li><li>Partner with cross-functional teams (e.g., Data Science, Sales, Growth Strategy, and Growth Product) to ensure efficient setup, execution, and optimization of tests.</li><li>Monitor the health of testing cohorts to evaluate the long-term performance and viability of acquisition channels.</li></ul>Requirements<ul><li>1-3 years of experience in investment banking, venture capital, private equity, consulting, digital marketing, growth marketing, or data analytics, including strong internship experience</li><li>Proficiency with Excel and Google Suite (Sheets, Slides, Docs)</li><li>Demonstrated ability to analyze data, identify key themes, and generate actionable insights</li><li>Strategic thinker with the ability to identify process gaps and develop solutions</li><li>Excellent communication and interpersonal skills, with experience in cross-functional collaboration</li><li>Ability to prioritize and manage multiple projects simultaneously while meeting deadlines</li><li>Adaptable and able to thrive in a fast-paced, high-growth startup environment, with a willingness to learn quickly</li></ul>Strongly Preferred<ul><li>Demonstrated experience in end-to-end project management</li><li>Proficiency in data visualization tools such as Omni, Metabase, Looker, or Tableau</li></ul>CompensationCompensation range for this role is $80-$95k+ equity. Other benefits include:<ul><li>Unlimited vacation</li><li>Health Insurance (including an option completely covered by Fora HQ)</li><li>Dental & Vision Insurance</li><li>ClassPass Membership</li><li>401k plan</li><li>Commuter Benefits</li><li>Supplemental Life Insurance</li><li>Stock Options</li></ul>This role is based in our beautiful New York City office (Tribeca/Fidi) with lots of natural light and great views. <div>--WORK AUTHORIZATIONYou must have authorization to work in the United States. Fora is unable to assist applicants with obtaining work authorization.EQUAL OPPORTUNITYFora is committed to an equitable hiring process and an inclusive work environment. BIPOC and traditionally underrepresented candidates are strongly encouraged to apply. We will not discriminate and will take action to ensure against discrimination in employment, recruitment, advertisements for employment, compensation, termination, upgrading, promotions, and other conditions of employment against any employee or job applicant on the bases of race, color, gender, national origin, age, religion, creed, disability, veteran's status, sexual orientation, gender identity, gender expression or any other characteristic protected by law.</div></div></div>

<h3>Job Description</h3><div>Job Description<div>We are seeking a highly motivated and experienced Business Analyst to support our marketing measurement and insights program. The successful candidate will be responsible for delivering business and channel-level analysis and insights, identifying trends to enable optimization, and driving strategic initiatives to identify opportunities for growth. This role requires strong data analysis and market research skills, as well as the ability to work collaboratively with cross-functional teams.Key Responsibilities:<ul><li>Develop quantitative analysis, tools, ad hoc reports, scorecards, and models to support marketing decision-making. Analysis areas may include, but are not limited to: opportunity sizing, audience analysis, ROI, retention, sentiment, lifetime value, sales pipeline, revenue, product adoption, and engagement.</li><li>Conduct deep dives into campaign performance to make well-informed decisions and derive key learnings backed by data, ensuring that insights are actionable and aligned with business objectives.</li><li>Partner with marketing, data scientists, data engineers, and product teams to scope, design, execute, track, and improve the impact of marketing efforts.</li><li>Identify and implement streamlined processes for data reporting and communication.</li></ul>Required Qualifications:<ul><li>5+ years of experience in data analytics, marketing analytics, data science, or similar fields, with proficiency in SQL, Hive, or other data querying languages, and Salesforce Marketing Cloud.</li><li>Deep understanding of B2B marketing, including events, partner ecosystems, scaled channels (in-app, email, web, social), sales incentive programs, pipeline measurement, and multi-touch attribution.</li><li>Experience in extracting, cleaning, and manipulating data to build data sets and reports.</li><li>Experience in communicating with cross-functional stakeholders including brand strategists, marketing researchers, product marketing managers, and engineers.</li><li>Proven ability to thrive in ambiguous situations and quickly adapt to deliver results, such as spearheading new projects, supporting product launches, or building new teams.</li><li>Bachelor's degree in Analytics, Marketing Analytics, Data Science, Economics, or equivalent practical experience.</li></ul>Preferred Qualifications:<ul><li>Proven track record in leveraging data to influence monetization strategies from a product, organizational, or company-wide perspective. Experience in identifying and executing monetization opportunities that align with strategic goals.</li><li>Statistical modeling and data analysis experience (e.g., significance testing, regression modeling, sampling theory).</li><li>Management consulting experience or a similar career requiring the presentation of data-driven insights to business audiences.</li></ul>Location: New York, NYRole type: Contract 12 Month Position Expected hours: 40 per week Benefits:<ul><li>Dental insurance</li><li>Health insurance</li><li>Health savings account</li><li>Life insurance</li><li>Paid time off</li><li>Retirement plan</li><li>Vision insurance</li></ul>Schedule:<ul><li>8 hour shift</li><li>Monday to Friday</li></ul>Application Question(s):<ul><li>Do you or will you in the future require any sponsorship to work in the US?</li></ul>Language:<ul><li>English (Required)</li></ul></div></div>

About UsVensure Employer Solutions is the largest privately held organization in the HR technology and service sector, providing a comprehensive portfolio of solutions, including HR/HCM technology, managed services, and global business process outsourcing (BPO). The company and its service providers collectively serve over 95,000 businesses and process over $135B in annual payroll. As a "One Employer Solution” headquartered in Chandler, Arizona, Vensure helps thousands of businesses streamline and grow their operations with custom strategies that benefit both employers and employees. Find out more by visiting <a>www.vensure.com</a> . Position SummaryAs a Manager of Marketing Analytics, you'll be responsible for reporting on the entire marketing funnel-from lead engagement to upsell opportunities. You will be responsible for the technical creation of reports and dashboards, connection of systems, and troubleshooting as required. You will not only be able to answer queries from business leaders with clear data, but you'll be able to study data and provide actionable insights proactively. When needed, you'll collaborate with Business Units, Sales Operations, and IT teams to optimize existing technology for optimal reporting and suggest new pieces to the tech stack Essential Duties and Responsibilities Data Analysis and Reporting:<ul><li>Be the centralized owner of the Marketing data in the CRM, which includes stabilizing the data environment in conjunction with the Sales Ops and Marketing Ops teams, providing organizational comprehension of database and CRM components, and ensuring data-driven capabilities are leveraged in marketing and sales efforts</li><li>Analyze marketing and sales data to identify trends, patterns, and insights.</li><li>Create and maintain dashboards and reports to track key performance indicators (KPIs).</li><li>Help prepare weekly, monthly and quarterly department business review and ad hoc report requests for Business Units and Marketing Leadership Team.</li><li>Help in maintaining the integrity of marketing and CRM databases by with data hygiene processes, conducting data appending, performing system audits, and enforcing governance measures.</li></ul> Campaign Optimization:<ul><li>Monitor and analyze the performance of marketing campaigns.</li><li>Proactively identify areas for improvement with tracking and assist teams with strategies and implementation to optimize.</li><li>Work closely with the marketing team to refine targeting and messaging based on data insights.</li></ul> Marketing Technology Management:<ul><li>Collaborate with Digital & Technology team, Sales Operations Team and Sales Analytics team in integrating marketing systems with other business systems.</li><li>Own implementation and oversight of Marketing data into organization business intelligence platform</li></ul> Knowledge, Skills, and Abilities<ul><li>Data analytics proficiency</li><li>Critical thinking for effective problem-solving</li><li>Must be able to handle multiple projects simultaneously without compromising the accuracy and precision</li><li>Conceptual and practical handling of SQL databases along with database querying languages</li><li>Data visualization</li><li>Experience in marketing and/or product management</li><li>Experience with data analysis and mapping</li><li>Experience in statistical model building</li><li>Proficiency with Microsoft Office, including Word, Excel, and PowerPoint</li><li>Proven experience with digital revenue attribution and customer segmentation</li><li>Hands-on work with Power BI or other Business Intelligence Tools</li><li>Hands-on experience working with marketing data, including advertising, web analytics and email data sources</li><li>Deep working knowledge of Salesforce.com including reporting</li></ul> Education & Experience<ul><li>Bachelor's degree in business, marketing, computer science, or a related field</li><li>A minimum of five years of experience in a global organization handling and analyzing large data sets</li></ul>

Factual Inc Growth Marketing Analyst Interview Guide

Overview

Factual Inc Growth Marketing Analyst Salary

Factual Inc Growth Marketing Analyst Interview Process

Factual Inc Growth Marketing Analyst Interview Questions

Factual Inc Growth Marketing Analyst Jobs