Interview Query | Non-Normal A/B Testing - Statistics & AB Testing Interview

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Statistics & AB Testing Interview

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Overview

Multiple Comparisons

Debugging A/B Tests

Holdback Effects

Cannibalization

Non-Normal A/B Testing

Random Bucketing

Sample Size Bias

Twenty Variants

Non-Normal A/B Testing
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Uber Rider deals with huge amounts of data but at Uber Fleet, the amount of data for experimentation is rather low. Let’s say you run an AB test for Uber Fleet and find out that the distribution is not normal.

What kind of analysis would you run and how would you measure which variant won?

Cannibalization

Random Bucketing

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