Job Description

Responsible for the development and strategic planning of specific marketing plans and activities for specific product(s)/project(s)/product line(s) to establish, enhance or distinguish placement within the competitive arena. Activities may include tactics, tools, logistics, campaigns, basic messaging and positioning. Develops business plans and product positioning in the marketplace. Oversees market research, monitors competitive activity, and identifies customer needs. Establishes pricing strategies. Leads cross-functional teams/groups with little supervision, to develop new products or enhance existing product(s) or product line(s). Coaches others on specific products and/or projects. Responsible for compliance with applicable Corporate and Divisional Policies and procedures. 1. Designs strategies to maximize the profitability of product lines by collaborating with assigned staff, conducting market research and performing financial analyses. 2. Contributes toward the development of an annual departmental budget by forecasting future needs, utilizing previous year's budget, current objectives and budget guidelines. 3. Proposes the allocation of resources to assist in managing products' life cycle from concept through retirement by assessing needs and objectives. 4. Ensures projects are consistent with product line strategy and messaging is effectively conveyed. 5. Coaches others within Marketing in the development of projects and/or programs 6. Represents the company by visiting accounts in order to solicit feedback on company products and services. 7. Understands project timeline and makes and presents recommendations based on risk analysis when project is off course. 8. Thorough understanding of AV business, product lines, market space, and *** businesses. Bachelor's degree plus 5-8 years of related work experience with a complete understanding of specified functional area, or an equivalent combination of education and work experience. MBA strongly preferred

About Kyyba:

Founded in 1998 and headquartered in Farmington Hills, MI, Kyyba has a global presence delivering high-quality resources and top-notch recruiting services, enabling businesses to effectively respond to organizational changes and technological advances.

At Kyyba, the overall well-being of our employees and their families is important to us. We are proud of our work culture which embodies our core values; incorporating value, passion, excellence, empowerment, and happiness, creates a vibrant and productive atmosphere. We empower our employees with the resources, incentives, and flexibility that they need to support a healthy, balanced, and fulfilling career by providing many valuable benefits and a balanced compensation structure combined with career development.

Disclaimer:

Kyyba is an Equal Opportunity Employer.

Kyyba does not discriminate on the basis of race, religion, color, sex, gender identity, sexual orientation, age, non-disqualifying physical or mental disability, national origin, veteran status or any other basis covered by appropriate law. Minorities / Females / Protected Veterans /Veteran Spouses/ Individuals with Disabilities are encouraged to apply. All employment is decided on the basis of qualifications, merit, and business need.

Rewards:

Medical, dental, vision

401k

Term life

Voluntary life and disability insurance

Optional Pre-paid legal plan

Optional Identity theft plan

Optional Medical and dependent FSA

Work-visa sponsorship

Opportunity for advancement

Long-term assignment with opportunity for hire by client

SELECT AWARDS

An INC 5000 company for 10 years

Corp! Michigan Economic Bright Spots

Crains Detroit Business Top Staffing Service Companies in Detroit

TechServe Alliance Excellence Award- IT and Engineering Staffing & Solutions

Best of MichBusiness winner in HR Wizards & Partnerships

Metro Detroit Elite Category: Recruitment, Selection & Orientation for 101 Best & Brightest

101 Best & Brightest Companies to Work for in Michigan

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