Spectrum Reach, the advertising sales business of Charter Communications, Inc. (NASDAQ:CHTR), provides custom advertising solutions for local, regional and national clients. Operating in 36 states and 91 markets, Spectrum Reach creates scalable advertising and marketing services driven by aggregated and de-identified data insights and award-winning creative services. Spectrum Reach helps businesses of all sizes reach anyone, anywhere, on any screen. Additional information about Spectrum Reach can be found at https://www.spectrumreach.com. SUMMARY Support Customer Engagement team in Implementation, maintenance, and optimization of multichannel marketing campaigns across all marketing technology channels, including, but not limited to Salesforce Marketing Cloud, Pardot, Salesforce CRM, and D&B RevUP platform. Responsible for supporting system integrations, API connections, advanced analytic reporting, along with solutions to best optimize internal resources. DUTIES & RESPONSIBILITIES <ul> <li>Actively and consistently supports all efforts to simplify and enhance the customer experience. </li><li>Manage marketing automation efforts and processes, proactively researching and implementing the latest best practices, strategies, and industry standards to advance our Customer Journey from beginning to end </li><li>Translate and implement business requirements in marketing automation platforms </li><li>Partner with Salesforce CRM team and platform vendors(D&B RevUp, Validity, salesforce, Comsol, and more) to come up with the best integration and implementation solutions to ensure the successful delivery of strategic campaigns </li><li>Monitor and/or implement cross-channel lifecycle journeys and campaign operations to enhance the 360 view of carious client segments programs </li><li>Design and configure journeys using activities within Journey Builder </li><li>Use Automation Studio to execute multi-step marketing and data management activities on an immediate, triggered or scheduled basis </li><li>Conduct in depth database management for list building, data hygiene, and data enrichment activities </li><li>Integrate projects from various platforms, like Pardot, Dunn and Bradstreet to SFMC </li><li>Manage API integrations </li><li>Track and analyze performance; use data to form insights and test hypotheses. Understand and evaluate campaign metrics and distribute campaign performance to team members </li><li>In partnership with the Marketing Intelligence team develop and monitor critical metrics and reports to provide performance analysis, including recommendations for improving results and be responsible for success metrics. </li><li>Build and manage strong working relationships with marketing, sales and cross-functional team to create the best-in-class customer journey experience for clients. </li><li>Advanced analytics and reporting experience required </li><li>IT-based marketing experience is required and the ability to understand how to connect martech systems </li><li>Identify and manage external partnerships as required. </li><li>Provide guidance + coaching to team </li><li>Support leadership with budget management </li><li>Perform other duties as assigned. </li></ul>QUALIFICATIONS <ul> <li>Fluency in marketing automation and personalization platforms such as Salesforce, Marketing Cloud, Pardot, D&B Datavision or RevUp. (Certifications preferred) </li><li>Fluent in Alteryx and advanced platforms </li><li>Good knowledge JavaScript and AMPScript to support personalization efforts </li><li>Knowledge of Audience Management, DMP's and/ or CDP's a plus </li><li>Good communication skills along with skills for documentation and scoping, defining, and managing work </li><li>Strong independent project management skills </li><li>Strong organizational and time management skills </li><li>Lead nurturing experience a plus </li><li>Expert level knowledge of the customer journey and which conversions work for the various stages of a marketing funnel a plus </li><li>Google Analytics proficiency is a plus </li><li>UX Design knowledge a plus </li><li>Proficiency in Microsoft Office suite, especially Excel. </li><li>Ideal candidate has B2B marketing experience specifically with lead generation and email-marketing. </li><li>Strong communication and collaboration skills </li><li>Ability to prioritize multiple projects and work in a fast paced environment with tight deadlines </li><li>Experience and comprehensive understanding of the campaigns leveraging paid media, social media and lead generation. </li><li>Demonstrated track record of translating and analyzing data trends and insights into compelling strategies </li></ul> PREFERRED QUALIFICATIONS <ul> <li>Excellent communicator and creative thinker, with an ability to use data to inform all decisions. </li><li>Action-oriented and results-focused; loving what you do directly impacts achieving client's goals and sales goals </li><li>Ability to influence without authority across functions and business groups </li><li>Creative problem-solver; ability to navigate obstacles and find new solutions </li><li>Ability to work with a high level of autonomy, self-directed and motivated </li><li>Understanding of Spectrum Reach goals, objectives and cross-functional teams </li><li>Experience and comprehensive understanding of the campaigns leveraging paid media, social media, and Lead Generation </li><li>Knowledgeable and interested in digital technology and media - ability to understand digital technological features and clearly communicate consumer benefits </li><li>Creative writing skills </li></ul> EDUCATION Bachelor's Degree in Communications, Marketing, Computer Technology, or related field highly preferred. MINIMUM QUALIFICATIONS <ul> <li>Marketing experience with brand management background preferred (3-5 yrs) </li><li>Advanced Analytics Experience (2-3 yrs) </li><li>Exposure to IT/MarTech (2-3 yrs) </li></ul> BDA353 2024-42851 2024 Here, employees don't just have jobs, they build careers. That's why we believe in offering a comprehensive pay and benefits package that rewards employees for their contributions to our success, supports all aspects of their well-being, and delivers real value at every stage of life. A qualified applicant's criminal history, if any, will be considered in a manner consistent with applicable laws, including local ordinances. Get to Know Us Charter Communications is known in the United States by our Spectrum brands, including: Spectrum Internet, TV, Mobile and Voice, Spectrum Networks, Spectrum Enterprise and Spectrum Reach. When you join us, you're joining a strong community of more than 100,000 individuals working together to serve nearly 32 million customers in 41 states and keep them connected to what matters most. Watch this video to learn more. Who You Are Matters Here We're committed to growing a workforce that reflects our communities, and providing equal opportunities for employment and advancement. EOE, including disability/vets. Learn about our inclusive culture.

Spectrum Reach, the advertising sales business of Charter Communications, Inc. (NASDAQ:CHTR), provides custom advertising solutions for local, regional and national clients. Operating in 36 states and 91 markets, Spectrum Reach creates scalable advertising and marketing services driven by aggregated and de-identified data insights and award-winning creative services. Spectrum Reach helps businesses of all sizes reach anyone, anywhere, on any screen. Additional information about Spectrum Reach can be found at https://www.spectrumreach.com. SUMMARY Support Customer Engagement team in Implementation, maintenance, and optimization of multichannel marketing campaigns across all marketing technology channels, including, but not limited to Salesforce Marketing Cloud, Pardot, Salesforce CRM, and D&B RevUP platform. Responsible for supporting system integrations, API connections, advanced analytic reporting, along with solutions to best optimize internal resources. DUTIES & RESPONSIBILITIES Actively and consistently supports all efforts to simplify and enhance the customer experience. Manage marketing automation efforts and processes, proactively researching and implementing the latest best practices, strategies, and industry standards to advance our Customer Journey from beginning to end Translate and implement business requirements in marketing automation platforms Partner with Salesforce CRM team and platform vendors(D&B RevUp, Validity, salesforce, Comsol, and more) to come up with the best integration and implementation solutions to ensure the successful delivery of strategic campaigns Monitor and/or implement cross-channel lifecycle journeys and campaign operations to enhance the 360 view of carious client segments programs Design and configure journeys using activities within Journey Builder Use Automation Studio to execute multi-step marketing and data management activities on an immediate, triggered or scheduled basis Conduct in depth database management for list building, data hygiene, and data enrichment activities Integrate projects from various platforms, like Pardot, Dunn and Bradstreet to SFMC Manage API integrations Track and analyze performance; use data to form insights and test hypotheses. Understand and evaluate campaign metrics and distribute campaign performance to team members In partnership with the Marketing Intelligence team develop and monitor critical metrics and reports to provide performance analysis, including recommendations for improving results and be responsible for success metrics. Build and manage strong working relationships with marketing, sales and cross-functional team to create the best-in-class customer journey experience for clients. Advanced analytics and reporting experience required IT-based marketing experience is required and the ability to understand how to connect martech systems Identify and manage external partnerships as required. Provide guidance  coaching to team Support leadership with budget management Perform other duties as assigned. QUALIFICATIONS Fluency in marketing automation and personalization platforms such as Salesforce, Marketing Cloud, Pardot, D&B Datavision or RevUp. (Certifications preferred) Fluent in Alteryx and advanced platforms Good knowledge JavaScript and AMPScript to support personalization efforts Knowledge of Audience Management, DMP's and/ or CDP's a plus Good communication skills along with skills for documentation and scoping, defining, and managing work Strong independent project management skills Strong organizational and time management skills Lead nurturing experience a plus Expert level knowledge of the customer journey and which conversions work for the various stages of a marketing funnel a plus Google Analytics proficiency is a plus UX Design knowledge a plus Proficiency in Microsoft Office suite, especially Excel. Ideal candidate has B2B marketing experience specifically with lead generation and email-marketing. Strong communication and collaboration skills Ability to prioritize multiple projects and work in a fast paced environment with tight deadlines Experience and comprehensive understanding of the campaigns leveraging paid media, social media and lead generation. Demonstrated track record of translating and analyzing data trends and insights into compelling strategies PREFERRED QUALIFICATIONS Excellent communicator and creative thinker, with an ability to use data to inform all decisions. Action-oriented and results-focused; loving what you do directly impacts achieving client's goals and sales goals Ability to influence without authority across functions and business groups Creative problem-solver; ability to navigate obstacles and find new solutions Ability to work with a high level of autonomy, self-directed and motivated Understanding of Spectrum Reach goals, objectives and cross-functional teams Experience and comprehensive understanding of the campaigns leveraging paid media, social media, and Lead Generation Knowledgeable and interested in digital technology and media - ability to understand digital technological features and clearly communicate consumer benefits Creative writing skills EDUCATION Bachelor's Degree in Communications, Marketing, Computer Technology, or related field highly preferred. MINIMUM QUALIFICATIONS Marketing experience with brand management background preferred (3-5 yrs) Advanced Analytics Experience (2-3 yrs) Exposure to IT/MarTech (2-3 yrs) BDA353 2024-42851 2024 Here, employees don't just have jobs, they build careers. That's why we believe in offering a comprehensive pay and benefits package that rewards employees for their contributions to our success, supports all aspects of their well-being, and delivers real value at every stage of life. A qualified applicant's criminal history, if any, will be considered in a manner consistent with applicable laws, including local ordinances. Get to Know Us Charter Communications is known in the United States by our Spectrum brands, including: Spectrum Internet, TV, Mobile and Voice, Spectrum Networks, Spectrum Enterprise and Spectrum Reach. When you join us, you're joining a strong community of more than 100,000 individuals working together to serve nearly 32 million customers in 41 states and keep them connected to what matters most. Watch this video to learn more. Who You Are Matters Here We're committed to growing a workforce that reflects our communities, and providing equal opportunities for employment and advancement. EOE, including disability/vets. Learn about our inclusive culture.

SUMMARYSupport Customer Engagement team in Implementation, maintenance, and optimization of multichannel marketing campaigns across all marketing technology channels, including, but not limited to Salesforce Marketing Cloud, Pardot, Salesforce CRM, and D&B RevUP platform. Responsible for supporting system integrations, API connections, advanced analytic reporting, along with solutions to best optimize internal resources. DUTIES & RESPONSIBILITIES<ul><li>Actively and consistently supports all efforts to simplify and enhance the customer experience.</li><li>Manage marketing automation efforts and processes, proactively researching and implementing the latest best practices, strategies, and industry standards to advance our Customer Journey from beginning to end.</li><li>Translate and implement business requirements in marketing automation platforms.</li><li>Partner with Salesforce CRM team and platform vendors (D&B RevUp, Validity, Salesforce, Comsol, and more) to come up with the best integration and implementation solutions to ensure the successful delivery of strategic campaigns.</li><li>Monitor and/or implement cross-channel lifecycle journeys and campaign operations to enhance the 360 view of various client segments programs.</li><li>Design and configure journeys using activities within Journey Builder.</li><li>Use Automation Studio to execute multi-step marketing and data management activities on an immediate, triggered or scheduled basis.</li><li>Conduct in-depth database management for list building, data hygiene, and data enrichment activities.</li><li>Integrate projects from various platforms, like Pardot, Dunn and Bradstreet to SFMC.</li><li>Manage API integrations.</li><li>Track and analyze performance; use data to form insights and test hypotheses. Understand and evaluate campaign metrics and distribute campaign performance to team members.</li><li>In partnership with the Marketing Intelligence team, develop and monitor critical metrics and reports to provide performance analysis, including recommendations for improving results and be responsible for success metrics.</li><li>Build and manage strong working relationships with marketing, sales, and cross-functional teams to create the best-in-class customer journey experience for clients.</li><li>Advanced analytics and reporting experience required.</li><li>IT-based marketing experience is required and the ability to understand how to connect martech systems.</li><li>Identify and manage external partnerships as required.</li><li>Provide guidance and coaching to the team.</li><li>Support leadership with budget management.</li><li>Perform other duties as assigned.</li></ul> QUALIFICATIONS<ul><li>Fluency in marketing automation and personalization platforms such as Salesforce, Marketing Cloud, Pardot, D&B Datavision or RevUp. (Certifications preferred)</li><li>Fluent in Alteryx and advanced platforms.</li><li>Good knowledge of JavaScript and AMPScript to support personalization efforts.</li><li>Knowledge of Audience Management, DMPs, and/or CDPs a plus.</li><li>Good communication skills along with skills for documentation and scoping, defining, and managing work.</li><li>Strong independent project management skills.</li><li>Strong organizational and time management skills.</li><li>Lead nurturing experience a plus.</li><li>Expert level knowledge of the customer journey and which conversions work for the various stages of a marketing funnel a plus.</li><li>Google Analytics proficiency is a plus.</li><li>UX Design knowledge a plus.</li><li>Proficiency in Microsoft Office suite, especially Excel.</li><li>Ideal candidate has B2B marketing experience specifically with lead generation and email marketing.</li><li>Strong communication and collaboration skills.</li><li>Ability to prioritize multiple projects and work in a fast-paced environment with tight deadlines.</li><li>Experience and comprehensive understanding of the campaigns leveraging paid media, social media, and lead generation.</li><li>Demonstrated track record of translating and analyzing data trends and insights into compelling strategies.</li></ul>PREFERRED QUALIFICATIONS<ul><li>Excellent communicator and creative thinker, with an ability to use data to inform all decisions.</li><li>Action-oriented and results-focused; loving what you do directly impacts achieving client's goals and sales goals.</li><li>Ability to influence without authority across functions and business groups.</li><li>Creative problem-solver; ability to navigate obstacles and find new solutions.</li><li>Ability to work with a high level of autonomy, self-directed and motivated.</li><li>Understanding of Spectrum Reach goals, objectives, and cross-functional teams.</li><li>Knowledgeable and interested in digital technology and media - ability to understand digital technological features and clearly communicate consumer benefits.</li><li>Creative writing skills.</li></ul>EDUCATIONBachelor's Degree in Communications, Marketing, Computer Technology, or related field highly preferred.MINIMUM QUALIFICATIONS<ul><li>Marketing experience with brand management background preferred (3-5 yrs).</li><li>Advanced Analytics Experience (2-3 yrs).</li><li>Exposure to IT/MarTech (2-3 yrs).</li></ul>
#J-18808-Ljbffr

Do you have an interest in technology and a passion for driving innovation? Are you seeking a fulfilling Data Analysis career that recognizes your strong work ethic and ability to deliver results? If your answer is yes, then you may find that Spectrum's Data Analysis team is an ideal match for you.Spectrum keeps nearly 32 million customers connected across our 41-state footprint by offering state-of-the-art products and services including Spectrum Internet, TV, mobile, and voice. At Spectrum, our Data Analysis and Reporting teams leverage advanced technology to support various analytical solutions. They engage in intricate data analysis and generate detailed reports that encompass all aspects of Spectrum's telecommunications business. By extracting valuable financial insights, these teams provide crucial information to our leadership, enabling them to identify opportunities for improvement. These insights empower our decision-making process, driving the growth of our business and ensuring seamless connectivity for our valued customers. BE PART OF THE CONNECTIONAs a Data and Reporting Analyst, your primary focus will be on improving revenue and production by maximizing resources across multiple departments and lines of business. You will achieve this through detailed data analysis and reporting. In your role as the Data and Reporting Analyst, you will excel at managing specific data and reporting requirements that assist management in achieving department goals. Your accurate insights will be instrumental in determining operational impacts, trends, and opportunities. You will create forecasts, reports, ad hoc requests, and dashboards to provide valuable information.Your keen ability to identify roadblocks and overcome obstacles will ensure that objectives are efficiently and effectively completed. Thriving in an office environment, you will serve as a consultant for teams across the Spectrum footprint.WHAT OUR DATA AND REPORTING ANALYSTS ENJOY MOST<ul><li>Supporting a variety of analytical solutions through conducting complex data analysis and detailed reporting.</li><li>Guiding senior leadership by capturing, developing, and documenting data definitions, business processes, and data quality requirements.</li><li>Creating and producing forecasts, reports, ad hoc requests, and dashboards by integrating data from multiple sources and producing data elements.</li><li>Providing insights to determine operational impact, trends, and opportunities through detailed data interpretation and results analysis.</li><li>Developing reports and deliverables for senior leadership, leveraging them in communication with stakeholders at all levels.</li><li>Improving data quality by identifying and defining requirements for strategic initiatives.</li><li>Enhancing efficiency by creating and maintaining report forms and formats, information dashboards, data generators, canned reports, and other end-user information portals or resources.</li><li>Ensuring compliance with deliverable reporting requirements through performing quality data audits and analysis.</li><li>Developing new strategies to improve business performance by creating report specifications based on business requests.</li><li>Performing additional duties assigned in relation to the position.</li><li>Supporting budgeting and forecasting activities as needed.</li><li>Performing other duties as required.</li></ul>As part of our Data and Reporting team, you'll play a big part in telling and improving Spectrum's growth story. Through high-quality public financial statements and clearly representing our business operations, you'll help our leaders make the best possible decisions, and keep our stakeholders informed as well. If you're ready for a fast-paced, dynamic work environment with long-term career growth and work that changes just enough to keep things interesting from month to month, then we want to hear from you. WHAT YOU'LL BRING TO SPECTRUMRequired Qualifications<ul><li>Bachelor's degree in a business-related field</li><li>Two or more years of data analysis and reporting experience.</li><li>Ability to speak, read, write, and understand English</li><li>Knowledgeable of SQL.</li><li>Proven prioritization and organizational skills with the ability to handle multiple projects simultaneously.</li><li>History of working independently and in dynamic team environments while analyzing and interpreting data.</li><li>Track record of quickly identifying business issues and opportunities.</li><li>Confident when preparing and conducting data-driven presentations to clients and senior leaders.</li><li>Proficient in Microsoft Word, Excel, PowerPoint and Outlook.</li></ul>Working Conditions<ul><li>In Office</li></ul>SPECTRUM CONNECTS YOU TO MORE<ul><li>Dynamic Growth: The growth of our industry and evolving technology powers our employees' careers as they move up or around the company</li><li>Supportive Teams: Who you are matters here. And, we aim to foster an inclusive workplace where every person is empowered to bring their best ideas</li><li>Learning Culture: With a dedicated focus on training and development, employees can have confidence that day one is truly just the beginning of a dynamic career</li><li>Total Rewards: See all the ways we invest in you-at work and in life</li></ul>Apply now, connect a friend to this opportunity, or sign up for job alerts!
#J-18808-Ljbffr

Spectrum Reach, the advertising sales business of Charter Communications, Inc. (NASDAQ:CHTR), provides custom advertising solutions for local, regional and national clients. Operating in 36 states and 91 markets, Spectrum Reach creates scalable advertising and marketing services driven by aggregated and de-identified data insights and award-winning creative services. Spectrum Reach helps businesses of all sizes reach anyone, anywhere, on any screen. Additional information about Spectrum Reach can be found at https://www.spectrumreach.com. SUMMARY Support Customer Engagement team in Implementation, maintenance, and optimization of multichannel marketing campaigns across all marketing technology channels, including, but not limited to Salesforce Marketing Cloud, Pardot, Salesforce CRM, and D&B RevUP platform. Responsible for supporting system integrations, API connections, advanced analytic reporting, along with solutions to best optimize internal resources. DUTIES & RESPONSIBILITIES Actively and consistently supports all efforts to simplify and enhance the customer experience. Manage marketing automation efforts and processes, proactively researching and implementing the latest best practices, strategies, and industry standards to advance our Customer Journey from beginning to end Translate and implement business requirements in marketing automation platforms Partner with Salesforce CRM team and platform vendors(D&B RevUp, Validity, salesforce, Comsol, and more) to come up with the best integration and implementation solutions to ensure the successful delivery of strategic campaigns Monitor and/or implement cross-channel lifecycle journeys and campaign operations to enhance the 360 view of carious client segments programs Design and configure journeys using activities within Journey Builder Use Automation Studio to execute multi-step marketing and data management activities on an immediate, triggered or scheduled basis Conduct in depth database management for list building, data hygiene, and data enrichment activities Integrate projects from various platforms, like Pardot, Dunn and Bradstreet to SFMC Manage API integrations Track and analyze performance; use data to form insights and test hypotheses. Understand and evaluate campaign metrics and distribute campaign performance to team members In partnership with the Marketing Intelligence team develop and monitor critical metrics and reports to provide performance analysis, including recommendations for improving results and be responsible for success metrics. Build and manage strong working relationships with marketing, sales and cross-functional team to create the best-in-class customer journey experience for clients. Advanced analytics and reporting experience required IT-based marketing experience is required and the ability to understand how to connect martech systems Identify and manage external partnerships as required. Provide guidance coaching to team Support leadership with budget management Perform other duties as assigned. QUALIFICATIONS Fluency in marketing automation and personalization platforms such as Salesforce, Marketing Cloud, Pardot, D&B Datavision or RevUp. (Certifications preferred) Fluent in Alteryx and advanced platforms Good knowledge JavaScript and AMPScript to support personalization efforts Knowledge of Audience Management, DMP's and/ or CDP's a plus Good communication skills along with skills for documentation and scoping, defining, and managing work Strong independent project management skills Strong organizational and time management skills Lead nurturing experience a plus Expert level knowledge of the customer journey and which conversions work for the various stages of a marketing funnel a plus Google Analytics proficiency is a plus UX Design knowledge a plus Proficiency in Microsoft Office suite, especially Excel. Ideal candidate has B2B marketing experience specifically with lead generation and email-marketing. Strong communication and collaboration skills Ability to prioritize multiple projects and work in a fast paced environment with tight deadlines Experience and comprehensive understanding of the campaigns leveraging paid media, social media and lead generation. Demonstrated track record of translating and analyzing data trends and insights into compelling strategies PREFERRED QUALIFICATIONS Excellent communicator and creative thinker, with an ability to use data to inform all decisions. Action-oriented and results-focused; loving what you do directly impacts achieving client's goals and sales goals Ability to influence without authority across functions and business groups Creative problem-solver; ability to navigate obstacles and find new solutions Ability to work with a high level of autonomy, self-directed and motivated Understanding of Spectrum Reach goals, objectives and cross-functional teams Experience and comprehensive understanding of the campaigns leveraging paid media, social media, and Lead Generation Knowledgeable and interested in digital technology and media - ability to understand digital technological features and clearly communicate consumer benefits Creative writing skills EDUCATION Bachelor's Degree in Communications, Marketing, Computer Technology, or related field highly preferred. MINIMUM QUALIFICATIONS Marketing experience with brand management background preferred (3-5 yrs) Advanced Analytics Experience (2-3 yrs) Exposure to IT/MarTech (2-3 yrs) BDA353 2024-42851 2024 Here, employees don't just have jobs, they build careers. That's why we believe in offering a comprehensive pay and benefits package that rewards employees for their contributions to our success, supports all aspects of their well-being, and delivers real value at every stage of life. A qualified applicant's criminal history, if any, will be considered in a manner consistent with applicable laws, including local ordinances. This job posting will remain open until 2024-12-24 05:00 PM (UTC) and will be extended if necessary. The base pay for this position generally is between $70,900.00 and $105,000.00 . The actual compensation offered will carefully consider a wide range of factors, including your skills, qualifications, experience, and location. We comply with local wage minimums and also, certain positions are eligible for additional forms of other incentive-based compensation such as bonuses. Get to Know Us Charter Communications is known in the United States by our Spectrum brands, including: Spectrum Internet, TV, Mobile and Voice, Spectrum Networks, Spectrum Enterprise and Spectrum Reach. When you join us, you're joining a strong community of more than 100,000 individuals working together to serve nearly 32 million customers in 41 states and keep them connected to what matters most. Watch this video to learn more. Who You Are Matters Here We're committed to growing a workforce that reflects our communities, and providing equal opportunities for employment and advancement. EOE, including disability/vets. Learn about our inclusive culture.

Spectrum Reach, the advertising sales business of Charter Communications, Inc. (NASDAQ:CHTR), provides custom advertising solutions for local, regional and national clients. Operating in 36 states and 91 markets, Spectrum Reach creates scalable advertising and marketing services driven by aggregated and de-identified data insights and award-winning creative services. Spectrum Reach helps businesses of all sizes reach anyone, anywhere, on any screen. Additional information about Spectrum Reach can be found at https://www.spectrumreach.com.
SUMMARY
Support Customer Engagement team in Implementation, maintenance, and optimization of multichannel marketing campaigns across all marketing technology channels, including, but not limited to Salesforce Marketing Cloud, Pardot, Salesforce CRM, and D&B RevUP platform. Responsible for supporting system integrations, API connections, advanced analytic reporting, along with solutions to best optimize internal resources.
DUTIES & RESPONSIBILITIES
Actively and consistently supports all efforts to simplify and enhance the customer experience.
Manage marketing automation efforts and processes, proactively researching and implementing the latest best practices, strategies, and industry standards to advance our Customer Journey from beginning to end
Translate and implement business requirements in marketing automation platforms
Partner with Salesforce CRM team and platform vendors(D&B RevUp, Validity, salesforce, Comsol, and more) to come up with the best integration and implementation solutions to ensure the successful delivery of strategic campaigns
Monitor and/or implement cross-channel lifecycle journeys and campaign operations to enhance the 360 view of carious client segments programs
Design and configure journeys using activities within Journey Builder
Use Automation Studio to execute multi-step marketing and data management activities on an immediate, triggered or scheduled basis
Conduct in depth database management for list building, data hygiene, and data enrichment activities
Integrate projects from various platforms, like Pardot, Dunn and Bradstreet to SFMC
Manage API integrations
Track and analyze performance; use data to form insights and test hypotheses. Understand and evaluate campaign metrics and distribute campaign performance to team members
In partnership with the Marketing Intelligence team develop and monitor critical metrics and reports to provide performance analysis, including recommendations for improving results and be responsible for success metrics.
Build and manage strong working relationships with marketing, sales and cross-functional team to create the best-in-class customer journey experience for clients.
Advanced analytics and reporting experience required
IT-based marketing experience is required and the ability to understand how to connect martech systems
Identify and manage external partnerships as required.
Provide guidance + coaching to team
Support leadership with budget management
Perform other duties as assigned.
QUALIFICATIONS
Fluency in marketing automation and personalization platforms such as Salesforce, Marketing Cloud, Pardot, D&B Datavision or RevUp. (Certifications preferred)
Fluent in Alteryx and advanced platforms
Good knowledge JavaScript and AMPScript to support personalization efforts
Knowledge of Audience Management, DMP's and/ or CDP's a plus
Good communication skills along with skills for documentation and scoping, defining, and managing work
Strong independent project management skills
Strong organizational and time management skills
Lead nurturing experience a plus
Expert level knowledge of the customer journey and which conversions work for the various stages of a marketing funnel a plus
Google Analytics proficiency is a plus
UX Design knowledge a plus
Proficiency in Microsoft Office suite, especially Excel.
Ideal candidate has B2B marketing experience specifically with lead generation and email-marketing.
Strong communication and collaboration skills
Ability to prioritize multiple projects and work in a fast paced environment with tight deadlines
Experience and comprehensive understanding of the campaigns leveraging paid media, social media and lead generation.
Demonstrated track record of translating and analyzing data trends and insights into compelling strategies
PREFERRED QUALIFICATIONS
Excellent communicator and creative thinker, with an ability to use data to inform all decisions.
Action-oriented and results-focused; loving what you do directly impacts achieving client's goals and sales goals
Ability to influence without authority across functions and business groups
Creative problem-solver; ability to navigate obstacles and find new solutions
Ability to work with a high level of autonomy, self-directed and motivated
Understanding of Spectrum Reach goals, objectives and cross-functional teams
Experience and comprehensive understanding of the campaigns leveraging paid media, social media, and Lead Generation
Knowledgeable and interested in digital technology and media - ability to understand digital technological features and clearly communicate consumer benefits
Creative writing skills
EDUCATION
Bachelor's Degree in Communications, Marketing, Computer Technology, or related field highly preferred.
MINIMUM QUALIFICATIONS
Marketing experience with brand management background preferred (3-5 yrs)
Advanced Analytics Experience (2-3 yrs)
Exposure to IT/MarTech (2-3 yrs)

BDA353 2024-42851 2024

Here, employees don't just have jobs, they build careers. That's why we believe in offering a comprehensive pay and benefits package that rewards employees for their contributions to our success, supports all aspects of their well-being, and delivers real value at every stage of life.

A qualified applicant's criminal history, if any, will be considered in a manner consistent with applicable laws, including local ordinances.

This job posting will remain open until 2024-12-24 05:00 PM (UTC) and will be extended if necessary.

The base pay for this position generally is between   $70,900.00 and $105,000.00 . The actual compensation offered will carefully consider a wide range of factors, including your skills, qualifications, experience, and location. We comply with local wage minimums and also, certain positions are eligible for additional forms of other incentive-based compensation such as bonuses.

Get to Know Us  Charter Communications is known in the United States by our Spectrum brands, including: Spectrum Internet, TV, Mobile and Voice, Spectrum Networks, Spectrum Enterprise and Spectrum Reach. When you join us, you're joining a strong community of more than 100,000 individuals working together to serve nearly 32 million customers in 41 states and keep them connected to what matters most. Watch this video to learn more.
Who You Are Matters Here  We're committed to growing a workforce that reflects our communities, and providing equal opportunities for employment and advancement. EOE, including disability/vets. Learn about our inclusive culture.

Data Analyst Charter Communications Jobs

Sr Marketing Data Analyst Spectrum Reach
December 18, 2024

Sr Marketing Data Analyst Spectrum Reach
December 15, 2024

Sr Marketing Data Analyst Spectrum Reach
December 9, 2024

Data Analyst
December 8, 2024

Sr Marketing Data Analyst Spectrum Reach
December 5, 2024

Sr Marketing Data Analyst Spectrum Reach
December 3, 2024

Quick filters

Top companies

Data Analyst Charter Communications Jobs

Sr Marketing Data Analyst Spectrum ReachDecember 18, 2024

Sr Marketing Data Analyst Spectrum ReachDecember 15, 2024

Sr Marketing Data Analyst Spectrum ReachDecember 9, 2024

Data AnalystDecember 8, 2024

Sr Marketing Data Analyst Spectrum ReachDecember 5, 2024

Sr Marketing Data Analyst Spectrum ReachDecember 3, 2024