Prepare for and practice interview questions from Zeta Global.

Zeta Global Interview Questions

Zeta Global Interview Guides

Let’s say that your company is running a standard control and variant AB test on a feature to increase conversion rates on the landing page. The PM checks the results and finds a .04 p-value.

How would you assess the validity of the result?

Experiment Validity

In an A/B test, how can you check if assignment to the various buckets was truly random?

In an A/B test, which of the following is a common method to determine if the assignment to the test groups was truly random?

In an A/B test, which of the following is a common method to determine if the assignment to the test groups was truly random?

Random Bucketing

You are testing hundreds of hypotheses with many t-tests. What considerations should be made?

What is a key disadvantage of the F-test when compared to multiple t-tests?

What is a key disadvantage of the F-test when compared to multiple t-tests?

Hundreds of Hypotheses

You are testing hundreds of hypotheses with many t-tests. What considerations should be made?

Zeta Global Salaries by Position

WHO WE ARE Zeta Global (NYSE: ZETA) is the Data-Powered Marketing Cloud that leverages advanced artificial intelligence (AI) and trillions of consumer signals to make it easier for marketers to acquire, grow, and retain customers more efficiently. Through the Zeta Marketing Platform (ZMP), our vision is to make sophisticated marketing simple by unifying identity, intelligence, and omnichannel activation into a single platform - powered by one of the industry's largest proprietary databases and AI. Our enterprise customers across multiple verticals are empowered to personalize experiences with consumers at an individual level across every channel, delivering better results for marketing programs. Zeta was founded in 2007 by David A. Steinberg and John Sculley and is headquartered in New York City with offices around the world. THE ROLE Zeta Marketing Platform (ZMP) is a machine learning/AI powered customer acquisition and CRM multi-tenant platform. The Sr backend developer will work on server-side APIs and services that enable a highly distributed event pipeline and a stack that gets tens of thousands of messages per second. As a senior member of the Software Engineering team, you will join the group responsible for designing, developing, and owning the distributed systems CRM platform for Zeta. You will collaborate with your fellow Engineers and Product Managers to develop a roadmap and subsequent projects to build the next generation comprehensive, multichannel marketing solution that unifies and unlocks data across digital touch points, driving return on marketing investment. You should have a deep knowledge of distributed systems and cloud architecture. You will need extensive design and development experience and be passionate about working with high-throughput systems where the issues of throughput, performance, redundancy, and concurrency are paramount. Key Responsibilities: As a Principal Software Developer, you will be:
Technical Leadership: Design, implement and launch new product features using technologies that are in-use currently within the company or propose alternative technologies, with proven significant cost and performance advantage.
Thought Leadership & Innovation: Participate in evaluating technology alternatives, existing or emerging, to problems being solved in the product area of responsibility that can take the company to the next level of technology leadership in the market.
Engineering Collaboration: Engage in architectural discussions, influence the roadmap, and take ownership of key projects and initiatives
Team Mentorship: Mentor and collaborate with team members to optimize current designs, data models, workflows, and APIs.
Product Collaboration: Partner with Product Managers to contribute to product design, aiming to create world-class products.
Infrastructure Optimization: Work with the DevOps team to design system infrastructure, address problem areas, and lead in system monitoring, observability, and robustness.
Requirements & Qualifications: Extensive Experience: Minimum of 12 years in software engineering, with prior meaningful experience in data engineering.
Technical Proficiency: Expertise in web and data technologies such as Kafka, HDFS, Spark, EMR, Open Table Formats, Snowflake, Hive, HBase, Scylla, Django, and FastAPI.
Big Data Technologies: Expertise in big data technologies and frameworks such as Spark, HDFS, and Hive. Experience with interoperability of data formats with different data technologies.
Cloud Expertise: Proficient in designing, deploying, and managing systems on AWS.
Full Lifecycle Exposure: Experience with the complete software development lifecycle, from inception to production and monitoring.
Programming Skills: Fluency in Python or substantial experience in Scala and Java.
Database Proficiency: Skilled in working with various data stores - equivalent of MySQL, Postgres, Scylla, DynamoDB, Aerospike and Redis.
Scheduler Experience: Experience with schedulers like Apache Airflow, Apache Luigi, and Chronos.
Agile Development: Familiarity with agile software development processes.
Communication Skills: Excellent interpersonal and communication abilities.
BENEFITS & PERKS Unlimited PTO
Excellent medical, dental, and vision coverage
Employee Equity and Stock Purchase Plan
Employee Discounts, Virtual Wellness Classes, and Pet Insurance And more!! COMPENSATION RANGE The compensation range for this role is $200,000.00 - $250,000.00, depending on location and experience. PEOPLE & CULTURE AT ZETA Zeta considers applicants for employment without regard to, and does not discriminate on the basis of an individual's sex, race, color, religion, age, disability, status as a veteran, or national or ethnic origin; nor does Zeta discriminate on the basis of sexual orientation, gender identity or expression. We're committed to building a workplace culture of trust and belonging, so everyone feels invited to bring their whole selves to work. We provide a forum for employees to celebrate, support and advocate for one another. Learn more about our commitment to diversity, equity and inclusion here: https://zetaglobal.com/blog/a-look-into-zetas-ergs/ ZETA IN THE NEWS! https://zetaglobal.com/press/?cat=press-releases #LI-DD1

WHO WE ARE

Zeta Global (NYSE: ZETA) is the AI-Powered Marketing Cloud that leverages advanced artificial intelligence (AI) and trillions of consumer signals to make it easier for marketers to acquire, grow, and retain customers more efficiently. Through the Zeta Marketing Platform (ZMP), our vision is to make sophisticated marketing simple by unifying identity, intelligence, and omnichannel activation into a single platform – powered by one of the industry's largest proprietary databases and AI. Our enterprise customers across multiple verticals are empowered to personalize experiences with consumers at an individual level across every channel, delivering better results for marketing programs. Zeta was founded in 2007 by David A. Steinberg and John Sculley and is headquartered in New York City with offices around the world.

THE ROLE

At Zeta Global, we are dedicated to maximizing the impact of marketing through data-driven insights. We are seeking a Senior Product Manager to lead the integration and centralization of third-party data insights across our core platforms. This role is crucial for enhancing the accessibility and utility of our Data Cloud product, ensuring that insights are seamlessly embedded into all facets of our digital marketing tools.

Job Description:

Data Integration:  Spearhead initiatives to integrate third-party insights into first party activations modules of our platform, including campaign building, marketing automation, and audience creation.

Centralization of Insights:  Develop strategies to centralize data reports and insights, making them easily accessible and interpretable within the core platform.

Insight Distribution:  Ensure that key insights are effectively distributed at valuable points in the user journey, enhancing decision-making and marketing effectiveness.

Platform Consolidation:  Work towards consolidating sections of the platform to include inline insights, thereby enhancing user experience and platform efficiency.

Cross-functional Collaboration:  Collaborate with offshore teams to align them with best practices in data management and integration. Foster a culture of patience and continuous improvement.

Stakeholder Engagement:  Engage with internal and external stakeholders to gather requirements, feedback, and align the product development with business goals.

Requirements:

Experience in Product Management:  Proven track record of managing and successfully rolling out digital products, especially those involving complex data integrations.

Technical Proficiency:  Strong understanding of data architecture, APIs, and systems integration. Experience with marketing technologies is highly preferred.

Strategic Thinking:  Ability to devise strategic solutions that merge technical possibilities with business objectives.

Communication Skills:  Excellent communication abilities with a knack for explaining complex data concepts in clear terms to diverse audiences.

Leadership and Collaboration:  Experienced in leading cross-functional teams and working with offshore development teams. Must be adept at navigating cultural differences and aligning dispersed teams with company objectives.

Background in Data Science or Analytics:  A strong grasp of data analytics and its application in marketing to drive decision-making and product enhancements.

Experience in Digital Marketing:  Understanding of digital marketing workflows including campaign management, audience segmentation, and marketing automation.

This is a remote role based out of Atlanta.

BENEFITS & PERKS

Unlimited PTO

Excellent medical, dental, and vision coverage

Employee Equity and Stock Purchase Plan

Employee Discounts, Virtual Wellness Classes, and Pet Insurance

And more!!

COMPENSATION RANGE

The compensation range for this role is $140,000 - $170,000 depending on location and experience.

PEOPLE & CULTURE AT ZETA

Zeta considers applicants for employment without regard to, and does not discriminate on the basis of an individual's sex, race, color, religion, age, disability, status as a veteran, or national or ethnic origin; nor does Zeta discriminate on the basis of sexual orientation, gender identity or expression.

We're committed to building a workplace culture of trust and belonging, so everyone feels invited to bring their whole selves to work. We provide a forum for employees to celebrate, support and advocate for one another. Learn more about our commitment to diversity, equity and inclusion here:  Diversity Commitment .

ZETA IN THE NEWS!

Press Releases

#J-18808-Ljbffr

WHO WE ARE

Zeta Global (NYSE: ZETA) is the Data-Powered Marketing Cloud that leverages advanced artificial intelligence (AI) and trillions of consumer signals to make it easier for marketers to acquire, grow, and retain customers more efficiently. Through the Zeta Marketing Platform (ZMP), our vision is to make sophisticated marketing simple by unifying identity, intelligence, and omnichannel activation into a single platform – powered by one of the industry’s largest proprietary databases and AI. Our enterprise customers across multiple verticals are empowered to personalize experiences with consumers at an individual level across every channel, delivering better results for marketing programs. Zeta was founded in 2007 by David A. Steinberg and John Sculley and is headquartered in New York City with offices around the world.

THE ROLE

Zeta Marketing Platform (ZMP) is a machine learning/AI powered customer acquisition and CRM multi-tenant platform. The Sr backend developer will work on server-side APIs and services that enable a highly distributed event pipeline and a stack that gets tens of thousands of messages per second.

As a senior member of the Software Engineering team, you will join the group responsible for designing, developing, and owning the distributed systems CRM platform for Zeta. You will collaborate with your fellow Engineers and Product Managers to develop a roadmap and subsequent projects to build the next generation comprehensive, multichannel marketing solution that unifies and unlocks data across digital touch points, driving return on marketing investment.

You should have a deep knowledge of distributed systems and cloud architecture. You will need extensive design and development experience and be passionate about working with high-throughput systems where the issues of throughput, performance, redundancy, and concurrency are paramount.

Key Responsibilities:

As a Principal Software Developer, you will be:

Technical Leadership: Design, implement and launch new product features using technologies that are in-use currently within the company or propose alternative technologies, with proven significant cost and performance advantage.

Thought Leadership & Innovation: Participate in evaluating technology alternatives, existing or emerging, to problems being solved in the product area of responsibility that can take the company to the next level of technology leadership in the market.

Engineering Collaboration: Engage in architectural discussions, influence the roadmap, and take ownership of key projects and initiatives

Team Mentorship: Mentor and collaborate with team members to optimize current designs, data models, workflows, and APIs.

Product Collaboration: Partner with Product Managers to contribute to product design, aiming to create world-class products.

Infrastructure Optimization: Work with the DevOps team to design system infrastructure, address problem areas, and lead in system monitoring, observability, and robustness.

Requirements & Qualifications:

Extensive Experience: Minimum of 12 years in software engineering, with prior meaningful experience in data engineering.

Technical Proficiency: Expertise in web and data technologies such as Kafka, HDFS, Spark, EMR, Open Table Formats, Snowflake, Hive, HBase, Scylla, Django, and FastAPI.

Big Data Technologies: Expertise in big data technologies and frameworks such as Spark, HDFS, and Hive. Experience with interoperability of data formats with different data technologies.

Cloud Expertise: Proficient in designing, deploying, and managing systems on AWS.

Full Lifecycle Exposure: Experience with the complete software development lifecycle, from inception to production and monitoring.

Programming Skills: Fluency in Python or substantial experience in Scala and Java.

Database Proficiency: Skilled in working with various data stores – equivalent of MySQL, Postgres, Scylla, DynamoDB, Aerospike and Redis.

Scheduler Experience: Experience with schedulers like Apache Airflow, Apache Luigi, and Chronos.

Agile Development: Familiarity with agile software development processes.

Communication Skills: Excellent interpersonal and communication abilities.

BENEFITS & PERKS

Unlimited PTO

Excellent medical, dental, and vision coverage

Employee Equity and Stock Purchase Plan

Employee Discounts, Virtual Wellness Classes, and Pet Insurance And more!!

COMPENSATION RANGE

The compensation range for this role is $200,000.00 - $250,000.00, depending on location and experience.

PEOPLE & CULTURE AT ZETA

Zeta considers applicants for employment without regard to, and does not discriminate on the basis of an individual’s sex, race, color, religion, age, disability, status as a veteran, or national or ethnic origin; nor does Zeta discriminate on the basis of sexual orientation, gender identity or expression.

We’re committed to building a workplace culture of trust and belonging, so everyone feels invited to bring their whole selves to work. We provide a forum for employees to celebrate, support and advocate for one another. Learn more about our commitment to diversity, equity and inclusion here: https://zetaglobal.com/blog/a-look-into-zetas-ergs/

ZETA IN THE NEWS!

https://zetaglobal.com/press/?cat=press-releases

#LI-DD1

WHO WE ARE Zeta Global (NYSE: ZETA) is the AI-Powered Marketing Cloud that leverages advanced artificial intelligence (AI) and trillions of consumer signals to make it easier for marketers to acquire, grow, and retain customers more efficiently. Through the Zeta Marketing Platform (ZMP), our vision is to make sophisticated marketing simple by unifying identity, intelligence, and omnichannel activation into a single platform - powered by one of the industry's largest proprietary databases and AI. Our enterprise customers across multiple verticals are empowered to personalize experiences with consumers at an individual level across every channel, delivering better results for marketing programs. Zeta was founded in 2007 by David A. Steinberg and John Sculley and is headquartered in New York City with offices around the world. THE ROLE Staff Software Engineer wanted in San Francisco, CA to Architect, develop and own the Company's Marketing Platform <ul><li>Collaborate with engineers, product managers and executives to develop a roadmap</li><li>Build the next generation comprehensive, multichannel marketing solution that unifies and unlocks data across digital touch points, driving return on marketing investment</li><li>Design and develop the Platform Work on technology that enables access to core of CRM and Data Cloud efforts. Use knowledge of distributed systems and cloud architecture.</li><li>Use knowledge of distributed systems and cloud architecture. Balance production features. Support, feature delivery, and retirement of technical debt.</li><li>Build self-healing services with robust error handling.</li><li>Design and operate resilient distributed systems that run across hundreds of compute nodes in multiple data centers.</li><li>Drive and deliver thin slices of end-to-end functionality on a regular cadence with data-driven feedback loops.</li><li>Use programming skills with specific focus on parallel and multithreaded programming. Use multi-tenant architectures (IaaS, PaaS, SaaS), RESTful web-services, Microservices, Big Data technologies (e.g. HBase, Spark, Elasticsearch) in building real-time data pipelines and streaming applications (e.g. Kafka, Amazon Kinesis) that scale horizontally.</li><li>Use knowledge of NoSQL databases such as Aerospike, data warehouses such as Snowflake/ ClickHouse/Redshift on one or more of the Clouds like AWS, Azure or GCP.</li><li>Use graph Database as well as big data formats (Parquet, ORC).</li></ul> Option to telecommute two days a week. Bachelor's degree in Mechanical Engineering, Computer Engineering or Computer Science plus 5 years of experience in job offered or similar occupation Salary expectations: $220,320/yr Send resume to: G Avanzato, Zeta Global Corp., 3 Park Avenue, 33rd Floor, New York, NY 10016. BENEFITS & PERKS <ul><li>Unlimited PTO </li><li>Excellent medical, dental, and vision coverage </li><li>Employee Equity and Stock Purchase Plan </li><li>Employee Discounts, Virtual Wellness Classes, and Pet Insurance </li></ul> And more!! PEOPLE & CULTURE AT ZETA Zeta considers applicants for employment without regard to, and does not discriminate on the basis of an individual's sex, race, color, religion, age, disability, status as a veteran, or national or ethnic origin; nor does Zeta discriminate on the basis of sexual orientation, gender identity or expression. We're committed to building a workplace culture of trust and belonging, so everyone feels invited to bring their whole selves to work. We provide a forum for employees to celebrate, support and advocate for one another. Learn more about our commitment to diversity, equity and inclusion here: https://zetaglobal.com/blog/a-look-into-zetas-ergs/ ZETA IN THE NEWS! https://zetaglobal.com/press/?cat=press-releases

WHO WE ARE Zeta Global (NYSE: ZETA) is the Data-Powered Marketing Cloud that leverages advanced artificial intelligence (AI) and trillions of consumer signals to make it easier for marketers to acquire, grow, and retain customers more efficiently. Through the Zeta Marketing Platform (ZMP), our vision is to make sophisticated marketing simple by unifying identity, intelligence, and omnichannel activation into a single platform - powered by one of the industry's largest proprietary databases and AI. Our enterprise customers across multiple verticals are empowered to personalize experiences with consumers at an individual level across every channel, delivering better results for marketing programs. Zeta was founded in 2007 by David A. Steinberg and John Sculley and is headquartered in New York City with offices around the world. THE ROLE Zeta Marketing Platform (ZMP) is a machine learning/AI powered customer acquisition and CRM multi-tenant platform. The Sr backend developer will work on server-side APIs and services that enable a highly distributed event pipeline and a stack that gets tens of thousands of messages per second. As a senior member of the Software Engineering team, you will join the group responsible for designing, developing, and owning the distributed systems CRM platform for Zeta. You will collaborate with your fellow Engineers and Product Managers to develop a roadmap and subsequent projects to build the next generation comprehensive, multichannel marketing solution that unifies and unlocks data across digital touch points, driving return on marketing investment. You should have a deep knowledge of distributed systems and cloud architecture. You will need extensive design and development experience and be passionate about working with high-throughput systems where the issues of throughput, performance, redundancy, and concurrency are paramount. Key Responsibilities: As a Principal Software Developer, you will be: <ul><li>Technical Leadership: Design, implement and launch new product features using technologies that are in-use currently within the company or propose alternative technologies, with proven significant cost and performance advantage. </li><li>Thought Leadership & Innovation: Participate in evaluating technology alternatives, existing or emerging, to problems being solved in the product area of responsibility that can take the company to the next level of technology leadership in the market. </li><li>Engineering Collaboration: Engage in architectural discussions, influence the roadmap, and take ownership of key projects and initiatives</li><li>Team Mentorship: Mentor and collaborate with team members to optimize current designs, data models, workflows, and APIs. </li><li>Product Collaboration: Partner with Product Managers to contribute to product design, aiming to create world-class products. </li><li>Infrastructure Optimization: Work with the DevOps team to design system infrastructure, address problem areas, and lead in system monitoring, observability, and robustness. </li></ul> Requirements & Qualifications: <ul><li>Extensive Experience: Minimum of 15 years in software engineering, with prior meaningful experience in data engineering. </li><li>Technical Proficiency: Expertise in web and data technologies such as Kafka, HDFS, Spark, EMR, Open Table Formats, Snowflake, Hive, HBase, Scylla, Django, and FastAPI. </li><li>Big Data Technologies: Expertise in big data technologies and frameworks such as Spark, HDFS, and Hive. Experience with interoperability of data formats with different data techonolgies. </li><li>Cloud Expertise: Proficient in designing, deploying, and managing systems on AWS. </li><li>Full Lifecycle Exposure: Experience with the complete software development lifecycle, from inception to production and monitoring. </li><li>Programming Skills: Fluency in Python or substantial experience in Scala and Java. </li><li>Database Proficiency: Skilled in working with various data stores - equivalent of MySQL, Postgres, Scylla, DynamoDB, Aerospike and Redis. </li><li>Scheduler Experience: Experience with schedulers like Apache Airflow, Apache Luigi, and Chronos. </li><li>Agile Development: Familiarity with agile software development processes. </li><li>Communication Skills: Excellent interpersonal and communication abilities. </li></ul> BENEFITS & PERKS <ul><li>Unlimited PTO </li><li>Excellent medical, dental, and vision coverage </li><li>Employee Equity and Stock Purchase Plan </li><li>Employee Discounts, Virtual Wellness Classes, and Pet Insurance And more!! </li></ul> COMPENSATION RANGE The compensation range for this role is $200,000.00 - $250,000.00, depending on location and experience. PEOPLE & CULTURE AT ZETA Zeta considers applicants for employment without regard to, and does not discriminate on the basis of an individual's sex, race, color, religion, age, disability, status as a veteran, or national or ethnic origin; nor does Zeta discriminate on the basis of sexual orientation, gender identity or expression. We're committed to building a workplace culture of trust and belonging, so everyone feels invited to bring their whole selves to work. We provide a forum for employees to celebrate, support and advocate for one another. Learn more about our commitment to diversity, equity and inclusion here: https://zetaglobal.com/blog/a-look-into-zetas-ergs/ ZETA IN THE NEWS! https://zetaglobal.com/press/?cat=press-releases #LI-DD1

WHO WE ARE Zeta Global (NYSE: ZETA) is the Data-Powered Marketing Cloud that leverages advanced artificial intelligence (AI) and trillions of consumer signals to make it easier for marketers to acquire, grow, and retain customers more efficiently. Through the Zeta Marketing Platform (ZMP), our vision is to make sophisticated marketing simple by unifying identity, intelligence, and omnichannel activation into a single platform - powered by one of the industry's largest proprietary databases and AI. Our enterprise customers across multiple verticals are empowered to personalize experiences with consumers at an individual level across every channel, delivering better results for marketing programs. Zeta was founded in 2007 by David A. Steinberg and John Sculley and is headquartered in New York City with offices around the world. THE ROLE Zeta Marketing Platform (ZMP) is a machine learning/AI powered customer acquisition and CRM multi-tenant platform. The Sr backend developer will work on server-side APIs and services that enable a highly distributed event pipeline and a stack that gets tens of thousands of messages per second. As a senior member of the Software Engineering team, you will join the group responsible for designing, developing, and owning the distributed systems CRM platform for Zeta. You will collaborate with your fellow Engineers and Product Managers to develop a roadmap and subsequent projects to build the next generation comprehensive, multichannel marketing solution that unifies and unlocks data across digital touch points, driving return on marketing investment. You should have a deep knowledge of distributed systems and cloud architecture. You will need extensive design and development experience and be passionate about working with high-throughput systems where the issues of throughput, performance, redundancy, and concurrency are paramount. Key Responsibilities: As a Principal Software Developer, you will be: <ul> <li>Technical Leadership: Design, implement and launch new product features using technologies that are in-use currently within the company or propose alternative technologies, with proven significant cost and performance advantage. </li> <li>Thought Leadership & Innovation: Participate in evaluating technology alternatives, existing or emerging, to problems being solved in the product area of responsibility that can take the company to the next level of technology leadership in the market. </li> <li>Engineering Collaboration: Engage in architectural discussions, influence the roadmap, and take ownership of key projects and initiatives </li><li>Team Mentorship: Mentor and collaborate with team members to optimize current designs, data models, workflows, and APIs. </li> <li>Product Collaboration: Partner with Product Managers to contribute to product design, aiming to create world-class products. </li> <li>Infrastructure Optimization: Work with the DevOps team to design system infrastructure, address problem areas, and lead in system monitoring, observability, and robustness. </li> </ul>Requirements & Qualifications: <ul> <li>Extensive Experience: Minimum of 15 years in software engineering, with prior meaningful experience in data engineering. </li> <li>Technical Proficiency: Expertise in web and data technologies such as Kafka, HDFS, Spark, EMR, Open Table Formats, Snowflake, Hive, HBase, Scylla, Django, and FastAPI. </li> <li>Big Data Technologies: Expertise in big data technologies and frameworks such as Spark, HDFS, and Hive. Experience with interoperability of data formats with different data techonolgies. </li> <li>Cloud Expertise: Proficient in designing, deploying, and managing systems on AWS. </li> <li>Full Lifecycle Exposure: Experience with the complete software development lifecycle, from inception to production and monitoring. </li> <li>Programming Skills: Fluency in Python or substantial experience in Scala and Java. </li> <li>Database Proficiency: Skilled in working with various data stores - equivalent of MySQL, Postgres, Scylla, DynamoDB, Aerospike and Redis. </li> <li>Scheduler Experience: Experience with schedulers like Apache Airflow, Apache Luigi, and Chronos. </li> <li>Agile Development: Familiarity with agile software development processes. </li> <li>Communication Skills: Excellent interpersonal and communication abilities. </li> </ul>BENEFITS & PERKS <ul><li>Unlimited PTO </li> <li>Excellent medical, dental, and vision coverage </li> <li>Employee Equity and Stock Purchase Plan </li> <li>Employee Discounts, Virtual Wellness Classes, and Pet Insurance And more!! </li> </ul> COMPENSATION RANGE The compensation range for this role is $200,000.00 - $250,000.00, depending on location and experience. PEOPLE & CULTURE AT ZETA Zeta considers applicants for employment without regard to, and does not discriminate on the basis of an individual's sex, race, color, religion, age, disability, status as a veteran, or national or ethnic origin; nor does Zeta discriminate on the basis of sexual orientation, gender identity or expression. We're committed to building a workplace culture of trust and belonging, so everyone feels invited to bring their whole selves to work. We provide a forum for employees to celebrate, support and advocate for one another. Learn more about our commitment to diversity, equity and inclusion here: https://zetaglobal.com/blog/a-look-into-zetas-ergs/ ZETA IN THE NEWS! https://zetaglobal.com/press/?cat=press-releases #LI-DD1

WHO WE ARE Zeta Global (NYSE: ZETA) is the AI-Powered Marketing Cloud that leverages advanced artificial intelligence (AI) and trillions of consumer signals to make it easier for marketers to acquire, grow, and retain customers more efficiently. Through the Zeta Marketing Platform (ZMP), our vision is to make sophisticated marketing simple by unifying identity, intelligence, and omnichannel activation into a single platform - powered by one of the industry's largest proprietary databases and AI. Our enterprise customers across multiple verticals are empowered to personalize experiences with consumers at an individual level across every channel, delivering better results for marketing programs. Zeta was founded in 2007 by David A. Steinberg and John Sculley and is headquartered in New York City with offices around the world. THE ROLE Data Analyst wanted in El Segundo, CA to work on CRM projects that improve performance of campaigns by building the target audience using various data cloud signals spanning from demographic, behavioral to transactional and location data <ul><li>Analyze how web behaviors correlate with user intent. Build automated and detailed reporting systems and dashboards</li><li>Provide actionable insights for business strategy, product development and marketing operations.</li><li>Interact with prospect and customer data to create impactful visualization and insight reports.</li><li>Interact with potential partners to determine partnership value, data potential and go-forward plan</li><li>Understand vast data sets and their main business uses and how to query them accurately to answer business questions or identify opportunities for improved data/data derivatives.</li><li>Present findings and provide recommendations or analysis of results to help stakeholders make business decisions.</li><li>Build automated workflows to generate reports, insights and data derivatives..</li><li>Own a portion of the analytics request flow, prioritizing and responding to requests for insights from internal/external customers.</li><li>Build and maintain reports, dashboards, and metrics to further the maturity of self-service analytics capability.</li><li>Optimize queries and data flows on top of Snowflake/Hive/Athena/Vertica</li><li>Build analytics workflows using Python/Ruby/Java, SQL, as well as utilize Looker/Tableau.</li><li>Use knowledge of statistical packages and data science modules for analyzing datasets (eg. R, Matlab/Octave, SciPy).</li><li>Use experience with large data sets and distributed computing (Snowflake/Hive/Hadoop/Spark).</li><li>Use experience with automating data workflows using Airflow, python.</li></ul> Option to telecommute three days a week. Bachelor's degree in Management of Technology, Computer Science or Statistics plus 1 year of experience. Salary expectations: $132,673/yr Send resume to: G Avanzato, Zeta Global Corp., 3 Park Avenue, 33rd Floor, New York, NY 10016. BENEFITS & PERKS <ul><li>Unlimited PTO </li><li>Excellent medical, dental, and vision coverage </li><li>Employee Equity and Stock Purchase Plan </li><li>Employee Discounts, Virtual Wellness Classes, and Pet Insurance </li></ul> And more!! PEOPLE & CULTURE AT ZETA Zeta considers applicants for employment without regard to, and does not discriminate on the basis of an individual's sex, race, color, religion, age, disability, status as a veteran, or national or ethnic origin; nor does Zeta discriminate on the basis of sexual orientation, gender identity or expression. We're committed to building a workplace culture of trust and belonging, so everyone feels invited to bring their whole selves to work. We provide a forum for employees to celebrate, support and advocate for one another. Learn more about our commitment to diversity, equity and inclusion here: https://zetaglobal.com/blog/a-look-into-zetas-ergs/ ZETA IN THE NEWS! https://zetaglobal.com/press/?cat=press-releases

WHO WE ARE Zeta Global (NYSE: ZETA) is the AI-Powered Marketing Cloud that leverages advanced artificial intelligence (AI) and trillions of consumer signals to make it easier for marketers to acquire, grow, and retain customers more efficiently. Through the Zeta Marketing Platform (ZMP), our vision is to make sophisticated marketing simple by unifying identity, intelligence, and omnichannel activation into a single platform - powered by one of the industry's largest proprietary databases and AI. Our enterprise customers across multiple verticals are empowered to personalize experiences with consumers at an individual level across every channel, delivering better results for marketing programs. Zeta was founded in 2007 by David A. Steinberg and John Sculley and is headquartered in New York City with offices around the world. THE ROLE At Zeta Global, we are dedicated to maximizing the impact of marketing through data-driven insights. We are seeking a Senior Product Manager to lead the integration and centralization of third-party data insights across our core platforms. This role is crucial for enhancing the accessibility and utility of our Data Cloud product, ensuring that insights are seamlessly embedded into all facets of our digital marketing tools. Job Description: <ul><li>Data Integration: Spearhead initiatives to integrate third-party insights into first party activations modules of our platform, including campaign building, marketing automation, and audience creation. </li><li>Centralization of Insights: Develop strategies to centralize data reports and insights, making them easily accessible and interpretable within the core platform. </li><li>Insight Distribution: Ensure that key insights are effectively distributed at valuable points in the user journey, enhancing decision-making and marketing effectiveness. </li><li>Platform Consolidation: Work towards consolidating sections of the platform to include inline insights, thereby enhancing user experience and platform efficiency. </li><li>Cross-functional Collaboration: Collaborate with offshore teams to align them with best practices in data management and integration. Foster a culture of patience and continuous improvement. </li><li>Stakeholder Engagement: Engage with internal and external stakeholders to gather requirements, feedback, and align the product development with business goals.</li></ul> Requirements: <ul><li>Experience in Product Management: Proven track record of managing and successfully rolling out digital products, especially those involving complex data integrations. </li><li>Technical Proficiency: Strong understanding of data architecture, APIs, and systems integration. Experience with marketing technologies is highly preferred. </li><li>Strategic Thinking: Ability to devise strategic solutions that merge technical possibilities with business objectives. </li><li>Communication Skills: Excellent communication abilities with a knack for explaining complex data concepts in clear terms to diverse audiences. </li><li>Leadership and Collaboration: Experienced in leading cross-functional teams and working with offshore development teams. Must be adept at navigating cultural differences and aligning dispersed teams with company objectives.</li><li>Background in Data Science or Analytics: A strong grasp of data analytics and its application in marketing to drive decision-making and product enhancements. </li><li>Experience in Digital Marketing: Understanding of digital marketing workflows including campaign management, audience segmentation, and marketing automation. </li></ul> This is a hybrid role based out of our New York office. BENEFITS & PERKS <ul><li>Unlimited PTO </li><li>Excellent medical, dental, and vision coverage </li><li>Employee Equity and Stock Purchase Plan </li><li>Employee Discounts, Virtual Wellness Classes, and Pet Insurance </li></ul> And more!! COMPENSATION RANGE The compensation range for this role is $140,000 - $170,000 depending on location and experience. PEOPLE & CULTURE AT ZETA Zeta considers applicants for employment without regard to, and does not discriminate on the basis of an individual's sex, race, color, religion, age, disability, status as a veteran, or national or ethnic origin; nor does Zeta discriminate on the basis of sexual orientation, gender identity or expression. We're committed to building a workplace culture of trust and belonging, so everyone feels invited to bring their whole selves to work. We provide a forum for employees to celebrate, support and advocate for one another. Learn more about our commitment to diversity, equity and inclusion here: https://zetaglobal.com/blog/a-look-into-zetas-ergs/ ZETA IN THE NEWS! https://zetaglobal.com/press/?cat=press-releases

WHO WE ARE Zeta Global (NYSE: ZETA) is the AI-Powered Marketing Cloud that leverages advanced artificial intelligence (AI) and trillions of consumer signals to make it easier for marketers to acquire, grow, and retain customers more efficiently. Through the Zeta Marketing Platform (ZMP), our vision is to make sophisticated marketing simple by unifying identity, intelligence, and omnichannel activation into a single platform - powered by one of the industry's largest proprietary databases and AI. Our enterprise customers across multiple verticals are empowered to personalize experiences with consumers at an individual level across every channel, delivering better results for marketing programs. Zeta was founded in 2007 by David A. Steinberg and John Sculley and is headquartered in New York City with offices around the world. THE ROLE At Zeta Global, we are dedicated to maximizing the impact of marketing through data-driven insights. We are seeking a Senior Product Manager to lead the integration and centralization of third-party data insights across our core platforms. This role is crucial for enhancing the accessibility and utility of our Data Cloud product, ensuring that insights are seamlessly embedded into all facets of our digital marketing tools. Job Description: Data Integration: Spearhead initiatives to integrate third-party insights into first party activations modules of our platform, including campaign building, marketing automation, and audience creation. Centralization of Insights: Develop strategies to centralize data reports and insights, making them easily accessible and interpretable within the core platform. Insight Distribution: Ensure that key insights are effectively distributed at valuable points in the user journey, enhancing decision-making and marketing effectiveness. Platform Consolidation: Work towards consolidating sections of the platform to include inline insights, thereby enhancing user experience and platform efficiency. Cross-functional Collaboration: Collaborate with offshore teams to align them with best practices in data management and integration. Foster a culture of patience and continuous improvement. Stakeholder Engagement: Engage with internal and external stakeholders to gather requirements, feedback, and align the product development with business goals. Requirements: Experience in Product Management: Proven track record of managing and successfully rolling out digital products, especially those involving complex data integrations. Technical Proficiency: Strong understanding of data architecture, APIs, and systems integration. Experience with marketing technologies is highly preferred. Strategic Thinking: Ability to devise strategic solutions that merge technical possibilities with business objectives. Communication Skills: Excellent communication abilities with a knack for explaining complex data concepts in clear terms to diverse audiences. Leadership and Collaboration: Experienced in leading cross-functional teams and working with offshore development teams. Must be adept at navigating cultural differences and aligning dispersed teams with company objectives. Background in Data Science or Analytics: A strong grasp of data analytics and its application in marketing to drive decision-making and product enhancements. Experience in Digital Marketing: Understanding of digital marketing workflows including campaign management, audience segmentation, and marketing automation. This is a remote role based out of Atlanta. BENEFITS & PERKS Unlimited PTO Excellent medical, dental, and vision coverage Employee Equity and Stock Purchase Plan Employee Discounts, Virtual Wellness Classes, and Pet Insurance And more COMPENSATION RANGE The compensation range for this role is $140,000 - $170,000 depending on location and experience. PEOPLE & CULTURE AT ZETA Zeta considers applicants for employment without regard to, and does not discriminate on the basis of an individual's sex, race, color, religion, age, disability, status as a veteran, or national or ethnic origin; nor does Zeta discriminate on the basis of sexual orientation, gender identity or expression. We're committed to building a workplace culture of trust and belonging, so everyone feels invited to bring their whole selves to work. We provide a forum for employees to celebrate, support and advocate for one another. Learn more about our commitment to diversity, equity and inclusion here: https://zetaglobal.com/blog/a-look-into-zetas-ergs/ ZETA IN THE NEWS https://zetaglobal.com/press/?catpress-releases

Zeta Global Interview Questions

Zeta Global Interview Guides

Zeta Global Interview Questions

Zeta Global Salaries by Position

Zeta Global Opening Jobs