Roku Inc. Business Analyst Interview Questions + Guide in 2025

Roku Inc. is the leading TV streaming platform in the US and Mexico, dedicated to transforming how the world experiences television.

The Business Analyst role at Roku is centered around optimizing and managing their Human Resources Information System (HRIS), specifically Workday. This position combines technical expertise with a deep understanding of HR business processes to ensure efficient and effective use of the system across various operational teams. Key responsibilities include ensuring data accuracy, conducting audits, recommending system enhancements, and supporting the People team with troubleshooting and training. A successful candidate will possess strong analytical skills, exceptional attention to detail, and the ability to communicate effectively with both technical and non-technical stakeholders. Familiarity with ticketing systems and prior experience in HRIS or People Operations is essential.

This guide will help you prepare by providing insights into the skills and attributes Roku values, allowing you to approach your interview with confidence and clarity.

The interview process for a Business Analyst at Roku is structured to assess both technical skills and cultural fit within the organization. It typically unfolds in several stages, allowing candidates to demonstrate their expertise and alignment with Roku's values.

1. Initial Recruiter Screen

The process begins with a phone interview with a recruiter, lasting about 30 minutes. During this conversation, the recruiter will discuss the role, the company culture, and your background. This is an opportunity for you to express your interest in Roku and clarify any questions you may have about the position.

2. Technical Interview

Following the initial screen, candidates usually participate in a technical interview. This interview may involve SQL and Python assessments, where you will be asked to solve problems or answer questions related to data analysis and reporting. Expect to encounter questions that test your understanding of HRIS systems, particularly Workday, as well as your ability to analyze and interpret data effectively.

3. Behavioral Interview

After the technical assessment, candidates typically engage in a behavioral interview. This round focuses on your past experiences, teamwork, and how you handle challenges in a professional setting. Interviewers will be interested in understanding your interpersonal skills and how you align with Roku's collaborative culture.

4. Final Interview

The final stage often includes a panel interview with senior team members or stakeholders. This round may cover more in-depth discussions about your technical skills, problem-solving abilities, and how you can contribute to the People Operations team. Be prepared to discuss specific projects from your resume and how they relate to the responsibilities of the role.

Throughout the interview process, candidates are encouraged to showcase their analytical skills, attention to detail, and ability to work in a fast-paced environment.

As you prepare for your interviews, consider the types of questions that may arise in each stage, particularly those that assess your technical knowledge and behavioral competencies.

Here are some tips to help you excel in your interview.

Understand the Company Culture

Roku values a fast-paced environment where collaboration and trust are paramount. Familiarize yourself with their mission to change how the world watches TV and their emphasis on problem-solving. Be prepared to discuss how your values align with their culture, showcasing your ability to work independently while contributing to team success. Highlight your sense of humor and ability to keep egos in check, as these traits resonate well with their team dynamics.

Prepare for Technical Proficiency

Given the role's focus on optimizing and managing Workday, ensure you have a solid understanding of HRIS systems, particularly Workday. Brush up on your technical skills, especially in SQL and data analysis, as these are crucial for the role. Practice common SQL queries and familiarize yourself with data integrity checks, as you may be asked to demonstrate your ability to manage and analyze data effectively.

Anticipate Behavioral Questions

Expect a mix of technical and behavioral questions during your interviews. Prepare to discuss your past experiences, particularly those that showcase your problem-solving skills and ability to work in cross-functional teams. Be ready to explain how you've handled challenges in previous roles, especially in relation to data management and process optimization. Use the STAR (Situation, Task, Action, Result) method to structure your responses for clarity and impact.

Communicate Clearly and Confidently

Throughout the interview process, clear communication is key. Be concise in your answers and ensure you articulate your thought process when tackling technical questions. If you encounter ambiguous questions, don’t hesitate to ask for clarification. This demonstrates your critical thinking skills and your commitment to delivering accurate results.

Show Enthusiasm for the Role

Express genuine interest in the position and the company. Be prepared to articulate why you want to work at Roku specifically, and how you can contribute to their mission. Highlight any relevant projects or experiences that align with the responsibilities of the role, particularly those that involve enhancing system functionalities or improving operational efficiencies.

Follow Up Professionally

After your interviews, send a thank-you email to express your appreciation for the opportunity to interview. This not only reinforces your interest in the position but also allows you to reiterate any key points you may want to emphasize. A thoughtful follow-up can leave a lasting impression and set you apart from other candidates.

By preparing thoroughly and aligning your approach with Roku's values and expectations, you can position yourself as a strong candidate for the Business Analyst role. Good luck!

In this section, we’ll review the various interview questions that might be asked during a Business Analyst interview at Roku Inc. The interview process will likely assess your technical skills, problem-solving abilities, and cultural fit within the company. Be prepared to discuss your experience with HRIS systems, particularly Workday, as well as your analytical skills and understanding of business processes.

Technical Skills

1. Can you explain your experience with Workday and how you have utilized it in previous roles?

This question aims to gauge your familiarity with the Workday platform, which is crucial for the role.

How to Answer

Discuss specific functionalities of Workday you have used, such as data management, reporting, or system enhancements. Highlight any projects where you improved efficiency or resolved issues using Workday.

Example

“In my previous role, I managed the Workday system for our HR department, focusing on data integrity and reporting. I implemented custom reports that streamlined our onboarding process, reducing the time taken to onboard new employees by 30%.”

2. Describe a time when you identified a process improvement in an HRIS system. What was the outcome?

This question assesses your analytical skills and ability to drive change.

How to Answer

Provide a specific example of a process you improved, detailing the steps you took and the impact it had on the organization.

Example

“I noticed that our payroll processing was taking longer than necessary due to manual data entry errors. I proposed an automated data upload process, which reduced errors by 50% and cut processing time by 20 hours each month.”

3. How do you ensure data accuracy and integrity within an HRIS?

This question evaluates your attention to detail and understanding of data management.

How to Answer

Discuss the methods you use to audit data, such as regular checks, validation processes, and user training.

Example

“I conduct monthly audits of our HRIS data to identify discrepancies. Additionally, I provide training sessions for users to ensure they understand the importance of accurate data entry, which has significantly improved our data integrity.”

4. What strategies do you use to troubleshoot issues within an HRIS?

This question looks for your problem-solving approach and technical knowledge.

How to Answer

Explain your systematic approach to troubleshooting, including how you gather information and collaborate with stakeholders.

Example

“When troubleshooting issues, I first gather detailed information from the user experiencing the problem. I then replicate the issue in a test environment, analyze the root cause, and collaborate with the IT team to implement a solution.”

5. Can you walk me through a project where you had to collaborate with multiple teams?

This question assesses your teamwork and communication skills.

How to Answer

Describe a specific project, your role in it, and how you facilitated communication and collaboration among teams.

Example

“I led a project to implement a new benefits module in Workday, collaborating with the HR, IT, and Finance teams. I organized regular meetings to ensure everyone was aligned on goals and timelines, which resulted in a successful launch ahead of schedule.”

Behavioral Questions

1. Why do you want to work at Roku?

This question gauges your interest in the company and its culture.

How to Answer

Express your enthusiasm for Roku’s mission and how your values align with the company’s culture.

Example

“I admire Roku’s commitment to innovation and its focus on enhancing the user experience. I believe my analytical skills and passion for problem-solving would contribute to the team’s success in optimizing HR processes.”

2. Describe a challenging situation you faced in a previous role and how you handled it.

This question evaluates your resilience and problem-solving abilities.

How to Answer

Share a specific challenge, the actions you took, and the positive outcome.

Example

“In my last position, we faced a significant data migration issue during a system upgrade. I coordinated with the IT team to develop a rollback plan and communicated transparently with stakeholders, which minimized disruption and ensured a smooth transition.”

3. How do you prioritize your tasks when managing multiple projects?

This question assesses your organizational skills and ability to manage time effectively.

How to Answer

Discuss your prioritization methods, such as using project management tools or assessing project impact.

Example

“I use a project management tool to track deadlines and progress. I prioritize tasks based on their urgency and impact on the overall project goals, ensuring that critical tasks are completed first.”

4. Can you give an example of how you handled feedback from a colleague or manager?

This question evaluates your ability to accept and act on feedback.

How to Answer

Share a specific instance where you received constructive feedback and how you used it to improve.

Example

“After a presentation, my manager suggested I focus more on data visualization. I took that feedback to heart and enrolled in a workshop, which significantly improved my presentation skills and the clarity of my reports.”

5. What do you consider your greatest strength as a Business Analyst?

This question allows you to highlight your key skills relevant to the role.

How to Answer

Identify a strength that aligns with the job requirements and provide an example of how it has benefited your work.

Example

“My greatest strength is my analytical mindset. I excel at breaking down complex data sets to identify trends and insights, which has helped my previous teams make informed decisions that improved operational efficiency.”