Resulticks is a leading global marketing automation platform designed to help brands reach, acquire, and retain satisfied customers with real-time engagement. Built by experts in marketing, technology, and business management, Resulticks leverages an advanced Customer Data Platform (CDP) to offer AI-powered omnichannel orchestration, analytics, and personalized engagement. Headquartered in Singapore and New York City, this innovative firm has a significant global presence and has been recognized multiple times for its excellence.

The Senior Business Analyst position at Resulticks involves creating and maintaining project schedules, developing new computer programs, and improving current systems. Candidates should have 5-10 years of relevant experience, possess strong analytical and communication skills, and be able to handle multiple projects in a fast-paced environment.

If you're aiming to join a transformative company like Resulticks, Interview Query is here to guide you through the interview process for the Senior Business Analyst role. Let’s get started!

Submitting Your Application

The first step to becoming a Senior Business Analyst at Resulticks is to submit a compelling application that showcases your analytical skills, software development experience, and ability to solve complex problems. Carefully review the job description to tailor your CV and cover letter according to the prerequisites.

Tailoring your CV may include highlighting keywords from the job description and pointing out your relevant work experiences, especially related to software design and development, problem-solving, and project management.

Recruiter/Hiring Manager Call Screening

If your CV is shortlisted, you will receive a call from a recruiter from Resulticks to verify your profile details, including your skills and experiences. The recruiter might also ask you some behavioral questions.

Sometimes, the hiring manager for the Senior Business Analyst role might be on the call to discuss the position in more detail and answer any questions you may have about the company. This initial screening call usually lasts about 30 minutes.

Technical Virtual Interview

If you navigate the recruiter screening successfully, you'll be invited for a technical virtual interview. This round can be conducted through video conferencing and may include screen-sharing sessions.

Expect questions around project management, system protocols, and other field-related topics. You may be asked to design new computer programs or improve existing systems based on provided requirements. Additionally, you might receive take-home assignments that test your ability to analyze problems and find solutions.

Onsite Interview Rounds

After a successful technical virtual interview, you will have a follow-up call with the recruiter to outline the next steps. Subsequently, you will be invited to an onsite interview at the Resulticks office in Bellevue, WA.

During the onsite stage, you will go through multiple rounds of interviews, focusing on both technical skills (such as software development, requirements analysis, and system design) and soft skills (such as communication, problem-solving, and teamwork). You might also need to present the findings from your take-home assignment.

Quick Tips for Resulticks Senior Business Analyst Interviews

Here are a few tips to help you ace your Resulticks Senior Business Analyst interview:

• Know Resulticks’ Product: Familiarize yourself with Resulticks’ marketing automation platform, including its features like AI-powered omnichannel orchestration and marketing blockchain. Understanding how these features work will give you a better context for technical questions.
• Be Detail-Oriented: Analytical skills and detail orientation are crucial for this role. Be prepared to showcase your ability to create project schedules, construct workflow charts, and write technical reports.
• Master Project Management: Resulticks expects its Senior Business Analysts to manage project timelines, track progress, and coordinate actions efficiently. Ensure you can discuss your previous experiences in project management, including creating and monitoring project plans and specifications.

Typically, interviews at Resulticks vary by role and team, but commonly Business Analyst interviews follow a fairly standardized process across these question topics.

• Write a SQL query to select the 2nd highest salary in the engineering department. Write a SQL query to select the 2nd highest salary in the engineering department. If more than one person shares the highest salary, the query should select the next highest salary.

• Write a function to merge two sorted lists into one sorted list. Given two sorted lists, write a function to merge them into one sorted list. Bonus: Determine the time complexity.

• Create a function missing_number to find the missing number in an array. You have an array of integers, nums of length n spanning 0 to n with one missing. Write a function missing_number that returns the missing number in the array. Complexity of (O(n)) required.

• Develop a function precision_recall to calculate precision and recall metrics from a 2-D matrix. Given a 2-D matrix P of predicted values and actual values, write a function precision_recall to calculate precision and recall metrics. Return the ordered pair (precision, recall).

• Write a function to search for a target value in a rotated sorted array. Given a rotated sorted array and a target value, write a function to search for the target value. If the value is in the array, return its index; otherwise, return -1. Bonus: The algorithm's runtime complexity should be in the order of (O(\log n)).

• Would you think there was anything fishy about the results of an A/B test with 20 variants? Your manager ran an A/B test with 20 different variants and found one significant result. Would you suspect any issues with these results?

• How would you set up an A/B test to optimize button color and position for higher click-through rates? A team wants to A/B test changes in a sign-up funnel, such as changing a button from red to blue and/or moving it from the top to the bottom of the page. How would you design this test?

• What would you do if friend requests on Facebook are down 10%? A product manager at Facebook reports a 10% decrease in friend requests. What steps would you take to address this issue?

• Why might the number of job applicants be decreasing while job postings remain constant? You observe that the number of job postings per day has remained stable, but the number of applicants has been decreasing. What could be causing this trend?

• What are the drawbacks of the given student test score datasets, and how would you reformat them for better analysis? You have data on student test scores in two different layouts. What are the drawbacks of these formats, and what changes would you make to improve their usefulness for analysis? Additionally, describe common problems in "messy" datasets.

• Is this a fair coin? You flip a coin 10 times, and it comes up tails 8 times and heads twice. Determine if the coin is fair based on this outcome.

• Write a function to calculate sample variance from a list of integers. Create a function that outputs the sample variance given a list of integers. Round the result to 2 decimal places. Example: Input: test_list = [6, 7, 3, 9, 10, 15] Output: get_variance(test_list) -> 13.89

• Is there anything suspicious about the A/B test results with 20 variants? Your manager ran an A/B test with 20 different variants and found one significant result. Evaluate if there is anything suspicious about these results.

• How to find the median in a list where more than 50% of the elements are the same? Given a list of sorted integers where more than 50% of the list is comprised of the same repeating integer, write a function to return the median value in (O(1)) computational time and space. Example: Input: li = [1,2,2] Output: median(li) -> 2

• What are the drawbacks of the given student test score data layouts? You have data on student test scores in two different layouts. Identify the drawbacks of these layouts, suggest formatting changes for better analysis, and describe common problems in "messy" datasets.

• How would you evaluate whether using a decision tree algorithm is the correct model for predicting loan repayment? You are tasked with building a decision tree model to predict if a borrower will pay back a personal loan. How would you evaluate if a decision tree is the right choice, and how would you assess its performance before and after deployment?

• How does random forest generate the forest, and why use it over logistic regression? Explain the process by which a random forest generates its ensemble of trees. Additionally, discuss the advantages of using random forest over logistic regression.

• When would you use a bagging algorithm versus a boosting algorithm? Compare two machine learning algorithms. Describe scenarios where you would prefer a bagging algorithm over a boosting algorithm, and discuss the tradeoffs between the two.

• How would you justify using a neural network to solve a business problem and explain its predictions to non-technical stakeholders? Your manager asks you to build a neural network model for a business problem. How would you justify the complexity of this model and explain its predictions to non-technical stakeholders?

• What metrics would you use to track the accuracy and validity of a spam classifier for emails? You have built a V1 of a spam classifier for emails. What metrics would you use to evaluate the accuracy and validity of the model?

What is the average salary for a Business Analyst at Resulticks?

Q: What is Resulticks?
Resulticks is a fully integrated, real-time marketing automation platform designed to help brands worldwide reach, acquire, and retain satisfied customers. It offers AI-powered omnichannel orchestration, complete analytics, next-best engagement, and the world's first marketing blockchain.

Q: What are the key responsibilities of a Senior Business Analyst at Resulticks?
As a Senior Business Analyst, you will be responsible for creating and maintaining project schedules, designing new computer programs, improving current systems, supporting customer and business needs, defining project requirements, monitoring project progress, and preparing technical reports.

Q: What qualifications are required for the Senior Business Analyst position?
Candidates must have 5-10 years of relevant experience, strong skills in software design and development, a proven ability to analyze problems and find solutions, excellent communication skills, and a BA or BS in a relevant field. An advanced degree or MBA is a plus.

Q: What are the desirable skills for the Senior Business Analyst role?
Desirable skills include knowledge of Microsoft Visio and Access, expert or intermediate Microsoft 365 skills, and the ability to handle multiple projects in a fast-paced environment.

Q: What is the company culture like at Resulticks?
Resulticks seeks optimistic, high-energy industry veterans who are entrepreneurial and excel in problem-solving and process analysis. The company values collaboration, effective communication, and a commitment to delivering the best solutions to current business processes.

Explore potential roles and get ready for your next big opportunity with Interview Query.

If you aspire to join a dynamic and innovative team that thrives on problem-solving and process improvements, Resulticks offers a fantastic opportunity as a Senior Business Analyst. To dive deeper, explore our main Resulticks Interview Guide on Interview Query, where we cover various interview questions that can help you prepare effectively. At Interview Query, we provide you with the essential tools, knowledge, and confidence to ace your interview and conquer any challenges you might face.

Check out all our company interview guides for comprehensive preparation, and if you have any questions, feel free to reach out to us.

Good luck with your interview!